MARKETING (TURKISH) | |||||
Associate | TR-NQF-HE: Level 5 | QF-EHEA: Short Cycle | EQF-LLL: Level 5 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
SKY3002 | Health Promotion | Spring Fall |
2 | 0 | 2 | 2 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | Turkish |
Type of course: | Non-Departmental Elective |
Course Level: | Associate (Short Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Dr. Öğr. Üyesi YONCA SEVİM |
Recommended Optional Program Components: | None |
Course Objectives: | The objectives of the course are to enable students to identify and evaluate factors affecting health, to understand the importance of health promotion and protection, to learn health strategies required for disease prevention and health promotion of individual, family and the community. |
The students who have succeeded in this course; 1. Define the concepts of health and disease. 2. Design the theoretic structure of health promotion programs 3. Analyse the factors affecting community health. 3. Define the global strategies for health promotion |
This course covers subjects related to the concepts of health and disease, protection of health, levels of disease prevention, health education, healthy life behaviors, strategies for health promotion and health promotion programs. |
Week | Subject | Related Preparation |
1) | Health and Related Concepts | Courses sheets will be given weekly. |
2) | Factors Affecting Health and Risk Factors | Courses sheets will be given weekly. |
3) | Different Approaches For Health and Disease | Courses sheets will be given weekly. |
4) | Disease Prevention, Chronic Diseases | Courses sheets will be given weekly. |
5) | Protection of Health, Health Education | Courses sheets will be given weekly. |
6) | Strategies For Health Promotion | Courses sheets will be given weekly. |
7) | Healthy Lifestyle Behaviors | Courses sheets will be given weekly. |
8) | Healthy Lifestyle Behaviors | Courses sheets will be given weekly. |
9) | Midterm Exam | |
10) | Stress Management | Courses sheets will be given weekly. |
11) | Healthy Eating and Physical Activity | Courses sheets will be given weekly. |
12) | Healthy Eating and Physical Activity | Courses sheets will be given weekly. |
13) | Holistic Health Strategies | Courses sheets will be given weekly. |
14) | Health Promotion Programs – Case Studies | Courses sheets will be given weekly. |
15) | Health Promotion Programs – Case Studies | Courses sheets will be given weekly. |
16) | Final Exam |
Course Notes / Textbooks: | Haftalık olarak verilecektir. / Will be given weekly. |
References: | 1. McKenzie,J. F., Neiger, B. L., Thackeray, R. (2012). Planning, Implementing & Evaluating Health Promotion Programs: A Primer (6th Edition). Benjamin Cummings. 2. Sharma, M., Romas, J. A. (2010). Theoretical Foundations of Health Education and Health Promotion. Jones & Bartlett Learning. |
Semester Requirements | Number of Activities | Level of Contribution |
Homework Assignments | 1 | % 20 |
Midterms | 1 | % 20 |
Final | 1 | % 60 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 2 | 28 |
Study Hours Out of Class | 27 | 2 | 54 |
Homework Assignments | 2 | 8 | 16 |
Midterms | 1 | 1 | 1 |
Final | 1 | 1 | 1 |
Total Workload | 100 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | He/she applies theoretical marketing knowledge on business life. | |
2) | He/she performs legal responsibilities of business, follows and applies legislation. | |
3) | He/she can use information and communication tecnologies that necessary for their area, follows technological change and applies new technologies to business system. | |
4) | He/she determines, analyses and solves problems that appear in marketing. | |
5) | He/she adopts and implements new marketing approaches developed for the changing markets. | |
6) | He/she follows and applies vocational current and economic developments in national and international area. | |
7) | He/she has vocational ethical value that market needs in qualified staff, can use Turkish effectively in writing and speaking communication; have proficiency in foreign language knowledge to making international correspond. | |
8) | He/She comments the current state by the technology and methods used in marketing management, advertising preparation and international market analysis. |