NEW MEDIA
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
EDT5007	Product and Process Evaluation in Educational Technology	Spring	3	0	3	8

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Prof. Dr. TUFAN ADIGÜZEL
Recommended Optional Program Components:	None
Course Objectives:	This course aims at examining processes about education and instruction, how to evaluate the products after these processes; fundamentals of products and process evaluation; planning of product and process evaluation; choosing and applying the evaluation techniques and describing the results. Students gain practical experience through a series of exercises involving the design of a conceptual framework, and development of an evaluation plan to measure impact.

Learning Outcomes

The students who have succeeded in this course;
By the end of this course, students will be able to:

1. Explain the major concepts in process and product evaluation
2. Describe evaluation’s purpose, uses and conceptual distinctions
3. Perform skills required in conducting process and product evaluation
4. Describe and distinguish the various approaches to evaluation (e.g. formative evaluation and summative evaluation, developmental evaluation, objectives-oriented evaluation, management-oriented evaluation, consumer-oriented evaluation, and participant-oriented evaluation)
5. Use practical guidelines for conducting evaluations
6. Develop an evaluation proposal for an instructional product in an educational or other organizational setting

Course Content

Evaluating the processes in education and instruction, how to evaluate the products after these processes; fundamentals of products and process evaluation; planning of product and process evaluation; choosing and applying the evaluation techniques and describing the results

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction to the Course and Overview
2)	An Overview of Evaluation and Foundation of Evaluation
3)	Evaluation Methods and Models
4)	Identifying Issues and Formulating Evaluation Questions
5)	Describing the Problem, Target Population, and Need
6)	Planning the Product and Process Evaluation
7)	Choosing the Evaluation Methods and Techniques, Choosing Data Collection Methods
8)	Sampling and Instrumentation (Development and/or Selection)
9)	Data Analysis (Qualitative and Quantitative)
10)	Data Analysis (Qualitative and Quantitative)
11)	Interpreting the Results of the Evaluation
12)	Measuring Efficiency
13)	Project Work & Consultation
14)	Evaluating the Evaluation and Presentations

Sources

Course Notes / Textbooks:	Fraenkel, J.R., & Wallen, N.E. (2006). How to design and evaluate research in education. New York, NY: McGraw Hill. Russ-Eft, D., & Preskill, H. (2009). Evaluation in organizations: A systematic approach to enhancing learning, performance, and change. New York, NY: Basic Books. Peter H. Rossi, Howard E Freeman, Mark W. Lipsey. 2003. Evaluation: A Systematic Approach. SAGE.
References:	Patton, M.Q. (2002). Qualitative research and evaluation methods. Thousand Oaks, CA: Sage Publications.

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	14	% 10
Homework Assignments	2	% 40
Project	2	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Project	2	50	100
Homework Assignments	2	25	50
Total Workload			192

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication.
2)	To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level.
3)	To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them.
4)	To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends.
5)	To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner.
6)	To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents.
7)	To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content.
8)	To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit.
9)	To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication.
10)	To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels.