MARKETING (TURKISH, THESIS)
Master	TR-NQF-HE: Level 7	QF-EHEA: Second Cycle	EQF-LLL: Level 7

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
ISL5886-1	Thesis	Fall	0	0	0	20

Basic information

Language of instruction:	Turkish
Type of course:	Must Course
Course Level:
Mode of Delivery:	Face to face
Course Coordinator :
Recommended Optional Program Components:	None
Course Objectives:	The objective of this course is to develop writing and researching skills of the students to a proper thesis researching process.

Learning Outcomes

The students who have succeeded in this course;
Successful Students will be capable of;
- Research methodology necessary for writing thesis.
- understanding the relation between the theoretical and practical approaches of the related subject of their thesis.
- finding and studying specific topics to create a general framework for their study.
- the structural rules in thesis research.
- the necessary methodological knowledge of the related thesis topic.

Course Content

Identifying the final thesis topic and to improve the necessary methodology.

Academic research principles.

Gaining the ability of interpretation and analysis in related academic environment.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
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Sources

Course Notes / Textbooks:	YOK
References:	http://www.fiu.edu/~readg/Courses/HowtoWriteaResearchPaper.htm (specific to architecture papers) http://owl.english.purdue.edu/owl/resource/545/01/ http://www.dartmouth.edu/~writing/materials/student/acpaper/what.shtml http://writingprogram.uchicago.edu/resources/collegewriting/

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Total		%
PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		%
Total		%

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Being able to develop and deepen their knowledge in the same or a different field at the level of expertise, based on undergraduate level qualifications.
2)	To be able to use the theoretical and applied knowledge at the level of expertise acquired in the field of marketing.
3)	To be able to develop new strategic approaches for the solution of complex and unpredictable problems encountered in applications related to the field of marketing and to produce solutions by taking responsibility.
4)	To be able to critically evaluate the knowledge and skills acquired in the field of marketing expertise and to direct their learning.
5)	To be able to systematically convey the current developments in the field of marketing and their own studies to groups in and outside the field, in written, verbal and visual forms, by supporting them with quantitative and qualitative data.
6)	To be able to develop strategy, policy and implementation plans in the field of marketing and to evaluate the results obtained within the framework of quality processes.