NEW MEDIA
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
COP3302	Ajans Press Media Monitoring and Coverage	Fall	3	0	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Assoc. Prof. ELİF ENGİN
Course Lecturer(s):	Dr. Öğr. Üyesi SELCAN YEŞİLYURT Assoc. Prof. ELİF ENGİN
Recommended Optional Program Components:	None
Course Objectives:	This course aims students to be master about the historical development of media monitoring in Turkey and all around the world and to inform the practices of media monitoring in Turkey.

Learning Outcomes

The students who have succeeded in this course;
1) Students will be able to define the history of media monitoring in Turkey and all around the world.
2) Students will be able to recognize the importance of media monitoring in communication professions.
3) Students will be able to analyze the best practices in media monitoring.
4) Students will be able to identify the different media monitoring areas.
5) Students will have the knowledge about monitoring the media.
6) Students will be able to comprehend the importance of media monitoring in public relations

Course Content

This course compose of theory and practice in media area. Ajans Press is one of the leading media monitoring company of Turkey. Including the CEO of this agency every employee of this company will attend and give lecture different topics about which they are experts.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction to media monitoring and analysis
2)	Historical development of media monitoring in Turkey and all around the world.
3)	Monitoring media for TV
4)	Monitoring media for radio
5)	Monitoring media for newspaper
6)	Field work at Ajans Press
7)	Midterm exam
8)	Analyzing Turkish newspaper coverage and news
9)	Field work at Ajans Press
10)	Relationship between democracy, media freedom and monitoring media
11)	Analyzing news on television
12)	Best practices in media monitoring
13)	Discussions about media, news and analyzing media with CEO of Ajans Press
14)	Review for final exam

Sources

Course Notes / Textbooks:
References:	Critical media analysis : an introduction for media professionals/ Matteo Stocchetti ; Karin Kukkonen

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	2	% 20
Midterms	1	% 30
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	13	3	39
Study Hours Out of Class	13	5	65
Homework Assignments	2	3	6
Midterms	1	4	4
Final	1	6	6
Total Workload			120

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	To be able to critically interpret and discuss the theories, the concepts, the traditions, and the developments in the history of thought which are fundamental for the field of new media, journalism and communication.
2)	To be able to attain written, oral and visual knowledge about technical equipment and software used in the process of news and the content production in new media, and to be able to acquire effective abilities to use them on a professional level.
3)	To be able to get information about the institutional agents and generally about the sector operating in the field of new media, journalism and communication, and to be able to critically evaluate them.
4)	To be able to comprehend the reactions of the readers, the listeners, the audiences and the users to the changing roles of media environments, and to be able to provide and circulate an original contents for them and to predict future trends.
5)	To be able to apprehend the basic theories, the concepts and the thoughts related to neighbouring fields of new media and journalism in a critical manner.
6)	To be able to grasp global and technological changes in the field of communication, and the relations due to with their effects on the local agents.
7)	To be able to develop skills on gathering necessary data by using scientific methods, analyzing and circulating them in order to produce content.
8)	To be able to develop acquired knowledge, skills and competence upon social aims by being legally and ethically responsible for a lifetime, and to be able to use them in order to provide social benefit.
9)	To be able to operate collaborative projects with national/international colleagues in the field of new media, journalism and communication.
10)	To be able to improve skills on creating works in various formats and which are qualified to be published on the prestigious national and international channels.