Bahçeşehir UniversityDegree Programs MARKETING (ENGLISH, THESIS)General Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
MARKETING (ENGLISH, THESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Profile of the Program

The Marketing MA program encourages students to conduct academic research with an emphasis on the interplay between theory development and empirical research. This program aims to enhance strategic thinking and planning capabilities of students, and give a true understanding and experience to the students in marketing research.