INT4921 Design SemioticsBahçeşehir UniversityDegree Programs ARTIFICIAL INTELLIGENCE ENGINEERINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
ARTIFICIAL INTELLIGENCE ENGINEERING
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
INT4921 Design Semiotics Spring
2 0 2 4
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assoc. Prof. SEZİN HATİCE TANRIÖVER
Course Lecturer(s): Assoc. Prof. SEZİN HATİCE TANRIÖVER
Recommended Optional Program Components: None
Course Objectives: This course aims to make students able to use knowledge of basic semiotics as a tool in designing process and as a method for the analysis and evaluations of the interior architectural projects.

Learning Outcomes

The students who have succeeded in this course;
I. Determining the parts constituting the structure of meaning
II. Defining the relations between design and meaning
III. Understanding of the basic components of Semiotics and by means of this, ability of analysing of products in various disciplines of design
IV. Establishing spatial equivalences of the components of basic Semiotics
V. Determining, interpreting and using of multi-leveled meanings in design.

Course Content

1.Introductıon
‘Design as Communication’
Movie and discussion
2.‘Design as Communication’
‘Parts of Meaning Production: Sender-receiver
3.‘Design as Communication’
‘Parts of Meaning Production: Massage –
(signifier / sign / signified)
(Movie:Limits of Control / Jim Jarmusch)
4.‘Design as Communication’
‘Parts of Meaning Production: Code
Movie and Discussion
5.‘Design as Communication’
‘Parts of Meaning Production: Context
6.‘Design as Communication’
‘Parts of Meaning Production: Channel
Reading and Discussion
7‘Design as Communication’
‘Parts of Meaning Production: Medium
8. Interpretations: ‘Design as Text’Concept
9. Interpretations: ‘Design as Text’Concept
10. Interpretations of Architectural SpaceConcept
11. Interpretations of Architectural Space
Individual Researches and Presentations
12. Interpretations of Architectural Space
Individual Researches and Presentations
13. Interpretations of Architectural Space
Individual Researches and Presentations
14. Review

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introductıon ‘Design as Communication’ Movie and discussion
2) ‘Design as Communication’ ‘Parts of Meaning Production: Sender-receiver
3) ‘Design as Communication’ ‘Parts of Meaning Production: Massage – (signifier / sign / signified) (Movie:Limits of Control / Jim Jarmusch)
4) ‘Design as Communication’ ‘Parts of Meaning Production: Code Movie and Discussion
5) ‘Design as Communication’ ‘Parts of Meaning Production: Context
6) ‘Design as Communication’ ‘Parts of Meaning Production: Channel Reading and Discussion
7) ‘Design as Communication’ ‘Parts of Meaning Production: Medium
8) Interpretations: ‘Design as Text’Concept
9) Interpretations: ‘Design as Text’ Concept
10) Interpretations of Architectural Space Concept
11) Interpretations of Architectural Space Individual Researches and Presentations
12) Interpretations of Architectural Space Individual Researches and Presentations
13) Interpretations of Architectural Space Individual Researches and Presentations
14) Review

Sources

Course Notes / Textbooks: Chandler, Daniel. 2002. Semiotics: The Basics New York: Routledge / Barnard, Malcolm. 1996. Fashion as Communication. London: Routledge.
References: Chandler, Daniel. 2002. Semiotics: The Basics New York: Routledge / Barnard, Malcolm. 1996. Fashion as Communication. London: Routledge.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 5
Presentation 1 % 15
Project 1 % 15
Midterms 1 % 25
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 45
PERCENTAGE OF FINAL WORK % 55
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 1 14
Presentations / Seminar 2 4 8
Project 3 4 12
Midterms 1 12 12
Final 1 12 12
Total Workload 100

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Have sufficient background in mathematics, science and artificial intelligence engineering.
2) Use theoretical and applied knowledge in the fields of mathematics, science and artificial intelligence engineering together for engineering solutions.
3) Identify, define, formulate and solve engineering problems, select and apply appropriate analytical methods and modeling techniques for this purpose.
4) Analyse a system, system component or process and design it under realistic constraints to meet desired requirements; apply modern design methods in this direction.
5) Select and use modern techniques and tools necessary for engineering applications.
6) Design and conduct experiments, collect data, and analyse and interpret results.
7) Work effectively both as an individual and as a multi-disciplinary team member.
8) Access information via conducting literature research, using databases and other resources
9) Follow the developments in science and technology and constantly update themself with an awareness of the necessity of lifelong learning.
10) Use information and communication technologies together with computer software with at least the European Computer License Advanced Level required by their field.
11) Communicate effectively, both verbal and written; know a foreign language at least at the European Language Portfolio B1 General Level.
12) Have an awareness of the universal and social impacts of engineering solutions and applications; know about entrepreneurship and innovation; and have an awareness of the problems of the age.
13) Have a sense of professional and ethical responsibility.
14) Have an awareness of project management, workplace practices, employee health, environment and work safety; know the legal consequences of engineering practices.