LOGISTIC MANAGEMENT | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
INE4102 | Strategic Management | Spring | 3 | 0 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Assoc. Prof. AHMET BEŞKESE |
Course Lecturer(s): |
Assoc. Prof. AHMET BEŞKESE |
Recommended Optional Program Components: | None |
Course Objectives: | As a capstone course, the objectives of the course are to: CO1: Provide the students with a wholistic view of both a single business and a more complicated enterprise. CO2: Define the framework how companies formulate, implement, and evaluate strategies. CO3: Develop strategic decision making skills to analyze and deal with complex business problems. CO4: Develop an understanding for integrating the concepts and techniques learned in earlier courses in management, production, information systems, economy, accounting, marketing, etc. |
The students who have succeeded in this course; I. Define general concepts related to strategic management II. Identify the stakeholders of a company III. Evaluate the mission and vision statements of a company IV. Define the key environmental factors having an impact on a company V. Analyze the opportunities and threats posed by the environment for a given company VI. Identify the value chain of any company VII. Explain the strengths and weaknesses of a company VIII. Define the competitive (business-level) strategies IX. Define the corporate-level strategies X. Criticize the portfolio of an enterprise using BCG, McKinsey or Industry Evolution Matrices XI. Relate the concepts and techniques learned in earlier courses in management, production, information systems, economy, accounting, marketing, etc. XII. Analyze a strategic management case |
Strategy development process, evaluation of external and internal factors, SWOT analysis, strategy types, competitive positioning, business development, value management, actions planning, business planning. |
Week | Subject | Related Preparation |
1) | Introduction | |
2) | Main concepts in strategic management | |
3) | Corporate Mission, Goals, and Stakeholders | |
4) | Analyzing the External Environment of the Firm | |
5) | Analyzing the Internal Environment of the Firm | |
6) | Business-Level Strategy | |
7) | Corporate-level Strategy | |
8) | Tutorial, Midterm Exam | |
9) | Analyzing and Changing the Corporate Portfolio | |
10) | International Strategy | |
11) | Strategic Control and Corporate Governance | |
12) | Designing Organizational Structure | |
13) | Case Study Presentations | |
14) | Case Study Presentations and a General Overview |
Course Notes / Textbooks: | Johnson, G., Whittington, R. and Scholes, K.(2012). Fundamentals of Strategy, 2nd Edtn., Prentice Hall. |
References: | David, F.R. (2011). Strategic Management: Concepts, 13th Edtn., Pearson. Dess, G. G., Lumpkin, G. T., and Taylor, M. L. (2005). Strategic Management: Creating Competitive Advantage, 2nd Edtn., McGraw-Hill. Wheelen, T. L., Hunger, J. D. (2006). Strategic Management and Business Policy, 10th edtn., Pearson Prentice Hall, New Jersey, USA. |
Semester Requirements | Number of Activities | Level of Contribution |
Presentation | 1 | % 10 |
Project | 1 | % 20 |
Midterms | 1 | % 30 |
Final | 1 | % 40 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 40 | |
PERCENTAGE OF FINAL WORK | % 60 | |
Total | % 100 |
Activities | Number of Activities | Workload |
Course Hours | 14 | 40 |
Study Hours Out of Class | 14 | 60 |
Presentations / Seminar | 1 | 2 |
Project | 4 | 16 |
Midterms | 1 | 2 |
Final | 1 | 2 |
Total Workload | 122 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To correctly identify the problems and to be able to ask the correct questions | |
2) | To have the ability for problem solving and to utilize analytical approach in dealing with the problems | |
3) | To be able to identify business processes and use them to increase the productivity in logistics system. | |
4) | To be fully prepared for a graduate study | 2 |
5) | Awareness of the new advancements in Information and Communications Technologies (ICT) and to be able to use them in logistics management effectively. internet and the electronic world | |
6) | To understand the components of logistics as well as the importance of the coordination among these components. | |
7) | To know the necessary ingredients for improving the productivity in business life | |
8) | To think innovatively and creatively in complex situations | 4 |
9) | To act and think both regionally and internationally | |
10) | To understand the demands and particular questions of globalization | |
11) | Aware of the two way interaction between globalization and logistics; as well as to use this interaction for increasing the productivity. | |
12) | To be able to use at least one foreign language both for communication and academic purposes | 2 |
13) | To acquire leadership qualities but also to know how to be a team member | |
14) | To understand the importance of business ethics and to apply business ethics as a principal guide in both business and academic environment |