PUBLIC RELATIONS AND PUBLICITY | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
COP4419 | Wissen Akademi Network Systems Engineering | Spring | 3 | 0 | 3 | 6 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Dr. Öğr. Üyesi YÜCEL BATU SALMAN |
Course Lecturer(s): |
Prof. Dr. TAŞKIN KOÇAK Dr. Öğr. Üyesi TARKAN AYDIN Dr. Öğr. Üyesi CEMAL OKAN ŞAKAR Dr. Öğr. Üyesi YÜCEL BATU SALMAN |
Recommended Optional Program Components: | None. |
Course Objectives: | The students will use the state-of-the-art Cisco wireline infrastructure equipment in our Computer Networks and Mobile Communications Laboratory. The equipments are given by Wissen Academy. The students are expected to acquire a very valuable knowledge on fundamentals of networking switching and routing standards as well as gain hands-on experience using, programming, setting up and maintenance of the Cisco networking equipments. |
The students who have succeeded in this course; 1. Learning basics of Cisco networking equipment 2. Improving students' practical experiences 3. Learning the basic requirements for a network switching 4. Learning to provide programming and installation 5. Equipment maintenance and use of the achievements of providing information about |
This course covers comprehensive overview of networking; 1)switching; 2)local area networks; 3)routing; 4)Cisco router series, 5)Cisco switches, 6)wireless network security, 7)firewalls. |
Week | Subject | Related Preparation |
1) | Intro. To Cisco Catalyst switches, Principles of switching and MAC adresses | |
2) | Boot procedure of a switch, How to use IOS operating system | |
3) | Virtual Local Area Networks, VLAN Trunking (802.1Q, ISL) | |
4) | STP, VTP and DTP protocols, IP addresses, IP address classes | |
5) | Subnetting/supernetting, VLSM / CIDR | |
6) | DHCP, DNS | |
7) | Cisco Router Series, WAN cards and other modules | |
8) | IOS operating system, Resetting the password of a router | |
9) | Static Routing, RIPv2 Dynamic Routing Protocol, EIGRP Protocol | |
10) | OSPF Protocol, Wireless Network Technologies, Wireless Network Devices | |
11) | SSID, BSSID concepts , Wireless LAN security , Attacks from inside of Network , Attacks from outside of Network | |
12) | Network Security Criteria, Network Security Devices, Virtual Private Networks (VPN), Network Address Translation (NAT) | |
13) | Secure access with Access Control Lists (ACL) and Firewalls, WAN Principles | |
14) | WAN Modules, HDLC, PPP, Frame Relay |
Course Notes / Textbooks: | None. |
References: | None. |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 14 | % 10 |
Laboratory | 14 | % 20 |
Homework Assignments | 5 | % 10 |
Project | 1 | % 10 |
Midterms | 2 | % 20 |
Final | 1 | % 30 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 60 | |
PERCENTAGE OF FINAL WORK | % 40 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Study Hours Out of Class | 12 | 3 | 36 |
Project | 1 | 20 | 20 |
Homework Assignments | 5 | 4 | 20 |
Midterms | 2 | 2 | 4 |
Final | 1 | 2 | 2 |
Total Workload | 124 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | 1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media 2) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. 3) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. 4) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. | |
2) | 1) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. 2) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. 3) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. 4) To be able to explain and describe business marketing activities, economics, business law and global business practices. | |
3) | 1) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. 2) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. Learning Competence 1) To be able to recognize national and international, social and cultural dimensions of public relations. Field Specific Competence 1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. 2) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. Competence to Work Independently and Take Responsibility 1) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |