Week |
Subject |
Related Preparation |
1) |
Introduction to the Course |
|
2) |
Iconic Communication:
Barker: Human Communication Processes
King: On the Possibility and Impossibility of a Universal Iconic Communication System
|
Weekly readings will be assigned. |
3) |
Roscoe: The Limits of Iconic Communication |
Weekly readings will be assigned. |
4) |
McLaren: Some Pictorial Symbol Systems for Public Spaces
ISOTYPES a.o.
|
Weekly readings will be assigned. |
5) |
Exhibition Visit |
Weekly readings will be assigned. |
6) |
Mitchell: Picture Theory: Introduction & The Pictorial Turn |
Weekly readings will be assigned. |
7) |
Metapictures |
Weekly readings will be assigned. |
8) |
Beyond Comparison: Picture, Text, and Method |
Weekly readings will be assigned. |
9) |
Ekphrasis and the Other |
Weekly readings will be assigned. |
10) |
Ut Pictura Poesis: Abstract Painting and Language |
Weekly readings will be assigned. |
11) |
Theorising film and television |
Weekly readings will be assigned. |
12) |
Continued:
The Photographic Essay: Four Case Studies
|
Weekly readings will be assigned. |
13) |
Realism, Irrealism, and Ideology: After Nelson Goodman & Conclusion: Some Pictures of Representation |
Weekly readings will be assigned. |
14) |
Conclusion and Review for the Final Exam |
Weekly readings will be assigned. |
|
Program Outcomes |
Level of Contribution |
1) |
Create design oriented application for the visual communication design field. |
|
2) |
Resolve visual communication problems via concept based designs and an integrated perspective in the visual communication design field. |
|
3) |
Qualify in design directing through analysis and design processes. |
|
4) |
Display creative thinking, approach and production process skills. |
|
5) |
Integrate basic fields of visual communication; print, time-based and interactive media, through mastering each one of these fields individually. |
|
6) |
Identify complementary design solutions in the visual field in order to solve communication problems. |
|
7) |
Perform necessary operational skills in order to finalize products in the visual communication design field. |
|
8) |
Evaluate recent design trends and the evolving aesthetic perspectives. |
|
9) |
Use recent design softwares that coincide with the developing information technologies and communication channels. |
|
10) |
Interpret theoretical, historical and intellectual roots of the visual communication design field. |
|
11) |
Perform necessary time management in order to complete a visual communication design project. |
|
12) |
Demonstrate leadership qualities in a design team as well as individual skills during the progress of a visual communication design project. |
|
13) |
Display compositional solutions and aesthetic skills to fulfill design needs in a visual communication design work. |
|
14) |
Develop academical, intellectual and critical point of view for global, local and individual visual communication design works. |
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