PAZ5201 Crisis CommunicationBahçeşehir UniversityDegree Programs SPORTS MANAGEMENT (TURKISH, THESIS)General Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
SPORTS MANAGEMENT (TURKISH, THESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
PAZ5201 Crisis Communication Fall 3 0 3 8
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: Departmental Elective
Course Level:
Mode of Delivery: Face to face
Course Coordinator : Instructor HAKAN ASLAN
Recommended Optional Program Components: None
Course Objectives: The 'crisis' is a development that is likely to harm people, brands, institutions or stakeholders and that requires unexpected and quick decisions. Because the crisis is not well managed, there is losing confidence, loss of reputation and of course money. "The main point of view of the strategy to be implemented for crisis management should be to establish trust or gain confidence" It is important to establish an ethical and open attitude in this framework, to communicate with a clear, understandable and simple style.

Learning Outcomes

The students who have succeeded in this course;
To be able to define the basic conditions in crisis communication
To understand the dimensions of crisis communication
To be able to explain the conditions of crisis
To be able to define crisis types
To be able to define crisis types…
To be able to analyze the development of crisis communication
To be able to develop pre-crisis strategies and tactics
To be able to develop strategies and tactics for pre-crisis and post-crisis

Course Content

In this course, the concepts, strategies, how to create creative strategies for the structuring process and how to transform creativity into strategies by going through examples in the fields of crisis cases, crisis management and crisis communication. Successful and unsuccessful examples will be evaluated.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) "What's the crisis? " Reading
2) The conceptual dimensions of the crisis Reading
3) Crisis terms Reading
4) Types of crisis Reading
5) Areas related to crisis management Reading
6) Crisis management strategies and models Reading
7) Pre-crisis management Reading
8) Crisis sequence and post-crisis Reading
9) Crisis and media Reading
10) Crisis communication and public relations Reading
11) Digital crises Reading
12) Case studies
13) Case studies
14) Review and discussion
15) Final Exam

Sources

Course Notes / Textbooks: Crisis Communication Plan Components and Model: Crisis Communication Management Readliness
References: Crisis Communication Plan Components and Model: Crisis Communication Management Readliness

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Midterms 1 % 50
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To be able to comprehend the interdisciplinary interaction that sports management is related to.
2) To be able to use the theoretical and applied knowledge at the level of expertise acquired in the field of sports management.
3) To be able to systematically transfer current developments in the field of sports management and their own studies to groups in and outside the field, in written, verbal and visual forms, by supporting them with quantitative and qualitative data.
4) To be able to critically evaluate the knowledge and skills acquired in the field of sports management expertise and to direct their learning.
5) Being able to lead in environments that require solving problems related to sport management.
6) To be able to use the knowledge, problem solving and/or application skills they have internalized in the field of sports management in interdisciplinary studies