COMMUNICATION AND DESIGN
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
COP4339	Zenna-Research Literacy and Data Effect	Fall Spring	3	0	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Prof. Dr. İDİL KARADEMİRLİDAĞ SUHER
Course Objectives:	In this course, it is aimed that the students gain command of market research terminology, research management skills and competence to conduct research.

Learning Outcomes

The students who have succeeded in this course;
1- To be able to dominate market research terminology
2- To understand the types of research and when they are used.
3- To define the elements to be considered in the analysis
4- To obtain the ability to prepare a questionnaire
5- To gain the skill of reporting
6- To develop Research-Literacy skills

Course Content

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Terminology used in the research
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative
2)	Qualitative Studies What is qualitative research When is it used Elements to be considered in qualitative

Sources

Course Notes / Textbooks:
References:	• Dursun, Ö. HE. & Odabasi, H. F. (2011). Multimedia design. Ankara: Pegem Academy. • Mayer, R. (2005). The Cambridge Handbook of Multimedia Learning. New York: Cambridge University Press. • Counts, E. L. (2003). Multimedia Design and Production for Students and Teachers. Boston: Allyn & Bacon. • Akpınar, Y. (2005). Computer Aided Instruction. Ankara, TURKEY: Ani Publishing.

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Total		%
PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		%
Total		%

ECTS / Workload Table

Activities	Number of Activities	Workload
Presentations / Seminar	2	2
Total Workload		2

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Create design oriented application for the visual communication design field.
2)	Resolve visual communication problems via concept based designs and an integrated perspective in the visual communication design field.
3)	Qualify in design directing through analysis and design processes.
4)	Display creative thinking, approach and production process skills.
5)	Integrate basic fields of visual communication; print, time-based and interactive media, through mastering each one of these fields individually.
6)	Identify complementary design solutions in the visual field in order to solve communication problems.
7)	Perform necessary operational skills in order to finalize products in the visual communication design field.
8)	Evaluate recent design trends and the evolving aesthetic perspectives.
9)	Use recent design softwares that coincide with the developing information technologies and communication channels.
10)	Interpret theoretical, historical and intellectual roots of the visual communication design field.
11)	Perform necessary time management in order to complete a visual communication design project.
12)	Demonstrate leadership qualities in a design team as well as individual skills during the progress of a visual communication design project.
13)	Display compositional solutions and aesthetic skills to fulfill design needs in a visual communication design work.
14)	Develop academical, intellectual and critical point of view for global, local and individual visual communication design works.	3