BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
| INDUSTRIAL DESIGN | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
Course Introduction and Application Information
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| DES3033 | Marketing for Industrial Designers | Fall | 1 | 2 | 2 | 4 |
Basic information
| Language of instruction: | English |
| Type of course: | Must Course |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | |
| Course Coordinator : | Instructor AYŞE EROL |
| Course Objectives: |
Learning Outcomes
|
The students who have succeeded in this course; - Discuss the role of branding and identity through analysis of historical and contemporary contextual research - Evaluate a given brand to determine core values, mission and audience - Develop a style guide/branding guidelines for a given brand - Present a range of promotional material, using branding guidelines, in support of a given brand. - Explore the use of materials and structure in specific art and design contexts |
Course Content
Weekly Detailed Course Contents
| Week | Subject | Related Preparation |
Sources
| Course Notes / Textbooks: | |
| References: |
Evaluation System
| Semester Requirements | Number of Activities | Level of Contribution |
| Total | % | |
| PERCENTAGE OF SEMESTER WORK | % 0 | |
| PERCENTAGE OF FINAL WORK | % | |
| Total | % | |
Contribution of Learning Outcomes to Programme Outcomes
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution |