BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
| POLITICAL SCIENCE AND INTERNATIONAL RELATIONS | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
Course Introduction and Application Information
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| COP4315 | AdMongrel-Digital TV Trends | Spring Fall |
3 | 0 | 3 | 5 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Basic information
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Dr. Öğr. Üyesi ERKAN BÜKER |
| Course Lecturer(s): |
Dr. Öğr. Üyesi ERKAN BÜKER |
| Recommended Optional Program Components: | - |
| Course Objectives: | Developments in media and communication technologies, effects of content on new media technologies and on consumer behaviour |
Learning Outcomes
|
The students who have succeeded in this course; 1. familiarity to new media technologies 2. spectator behaviour trends 3. companies of new media and working opportunities in the field 4. understand global market competition fields 5. learning interactive content creation 6. learning interactive television advertising |
Course Content
| With this course, the effects of media and communication technologies on audience and consumer behaviour, and related subjects such as global competition, strategies of players in the market will be examined. |
Weekly Detailed Course Contents
| Week | Subject | Related Preparation |
| 1) | Introduction to media and communication technologies | |
| 2) | Audience behaviour and trends | |
| 3) | Mobile and big screen mobile | |
| 4) | Conditions of home cinema systems and the market | |
| 5) | How technology evolved and effected the content | |
| 6) | Guest speaker: Interactive content design | |
| 7) | Interactive ad technologies, Programming TV Adressable TV | |
| 8) | Guest Speaker: Puhu TV | |
| 9) | Market Overview: Media and Telco Convergence | |
| 10) | How technology affected theatres and big studies, business models | |
| 11) | The effects of audio technologies | |
| 12) | Guest speaker: Dolby | |
| 13) | Guest Speaker: Netflix productions | |
| 14) | Guest Speaker: Doğan Holding |
Sources
| Course Notes / Textbooks: | Carolyn Handler Miller, Digital Storytelling: A creator's guide to interactive entertainment 3rd. Edition |
| References: | Jason Ohler, Digital Storytelling in the classroom: New media pathways to literacy, learning and creativity |
Evaluation System
| Semester Requirements | Number of Activities | Level of Contribution |
| Midterms | 1 | % 40 |
| Final | 1 | % 60 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| Total | % 100 | |
ECTS / Workload Table
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Application | 3 | 3 | 9 |
| Field Work | 3 | 5 | 15 |
| Study Hours Out of Class | 4 | 3 | 12 |
| Project | 5 | 5 | 25 |
| Midterms | 1 | 3 | 3 |
| Final | 1 | 15 | 15 |
| Total Workload | 121 | ||
Contribution of Learning Outcomes to Programme Outcomes
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Grasp basic theoretical and conceptual knowledge about the field and relations between them at the level of practice. | |
| 2) | Possess basic knowledge about the causes and effects of political transformations in societies. | |
| 3) | Possess knowledge about quantitative, qualitative and mixed research methods in social and behavioral sciences. | |
| 4) | Recognize historical patterns while evaluating contemporary political and social developments. | |
| 5) | Demonstrate interdisciplinary and critical approach while analyzing, synthesizing and forecasting domestic and foreign policy. | |
| 6) | Conduct studies in the field professionally, both independently or as a team member. | |
| 7) | Possess consciousness about lifelong learning based on Research & Development. | |
| 8) | Communicate with peers both orally and in writing, by using a foreign language at least at a level of European Language Portfolio B1 General Level and the necessary informatics and communication technologies. | |
| 9) | Apply field-related knowledge and competences into career advancement, projects for sustainable development goals, and social responsibility initiatives. | |
| 10) | Possess the habit to monitor domestic and foreign policy agenda as well as international developments. | |
| 11) | Possess competence to interpret the new political actors, theories and concepts in a global era. | |
| 12) | Evaluate the legal and ethical implications of advanced technologies on politics. |