GEP1612 Political Communication CampaignsBahçeşehir UniversityDegree Programs DENTAL PROSTHETICS TECHNOLOGY (TURKISH)General Information For StudentsDiploma SupplementErasmus Policy StatementBologna CommissionNational Qualifications
DENTAL PROSTHETICS TECHNOLOGY (TURKISH)
Associate TR-NQF-HE: Level 5 QF-EHEA: Short Cycle EQF-LLL: Level 5

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP1612 Political Communication Campaigns Fall
Spring
3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: Turkish
Type of course: GE-Elective
Course Level: Associate (Short Cycle)
Mode of Delivery: E-Learning
Course Coordinator : Assist. Prof. SİNEM ERAY
Recommended Optional Program Components: None
Course Objectives: The aim of this course is to understand the communication processes in local governments and to understand how mayors and local government officials interact with political communication, public relations and media strategies. Students will analyze topics such as public participation, crisis communication and digital media use by adapting political communication theories to local governments. The aim of the "Communication in Local Governments" course is to enable students to understand the role and importance of political communication in local governments. This course aims to examine the relationships of local governments with citizens and how these relationships are managed through topics such as communication strategies of mayors, election campaigns, political participation and the art of rhetoric. In addition, it is aimed to provide students with knowledge and skills on how modern communication tools such as digital communication and media management can be used effectively in local governments.

Learning Outcomes

The students who have succeeded in this course;
Upon successful completion of this course, you will be able to:
1. Apply political communication concepts in local governments.
2. Evaluate media and public relations strategies of local governments.
3. Analyze media and political campaign strategies of mayors.
4. Develop effective communication techniques in local governments during times of crisis.
5. Create communication strategies for political participation processes.
6. Understand the role and impact of digital communication tools in local governments.
7. Apply Rhetoric and Persuasion Techniques.

Course Content

This course contributes to the development of political communication skills of students in the field of political science and local governments. Students will be able to analyze the media strategies of local governments and look at political policy-making processes from a communication perspective. The course will provide students with the theoretical knowledge and practical skills necessary to understand the communication processes of public and political institutions. It contributes with advanced knowledge in the field of digital media management, crisis communication and public relations.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to the Communication Course in Local Governments
2) Fundamentals of communication, Communication process, Basic mainstream communication theories
3) Political Communication, Application of Rhetorical Strategies in Political Communication
4) Definition, structure, importance and duties of local governments, communication strategies in local governments
5) Political Participation and Citizen Relations in Local Governments, Importance of Political Participation
6) Definition of public relations and its importance in local governments
7) Media relations in local governments, press release preparation
8) Midterm Exam
9) Social Media Management
10) Crisis Communication and Management in Local Governments
11) Mayors' Communications and Campaigns Mayors' Communication Strategies
12) Student presentations
13) Student presentations
14) Student presentations

Sources

Course Notes / Textbooks: • ‘‘Siyasal İletişim’’ – Yazar: Aysel Aziz. Bu kitap, siyasal iletişimin teorik çerçevesi ve pratik uygulamaları hakkında kapsamlı bilgiler sunar.
• "Yerel Yönetimlerde Halkla İlişkiler" – Yazar: Pınar Eraslan Yayınoğlu. Yerel yönetimlerin halkla ilişkiler faaliyetleri ve iletişim stratejileri üzerine yazılmış bir rehber niteliğindedir.
• ‘‘Siyasal İletişim Yönetimi’’ – Yazar: Ferruh Uztuğ. Siyasal iletişim stratejileri anlatılmaktadır.
• ‘‘Siyasal İletişim ve Katılımda X,Y,Z Kuşakları – Yazar: Hande Tuncer
Akademik Makaleler ve Raporlar:
• Kriz İletişimi: Marmara Depremi Örneği– Yazar: Fatma Genç. Bu çalışmanın ilk bölümünde kriz ve kriz yönetimi kavramları kısaca incelenmekte, ardından kriz iletişimi farklı boyutları ile değerlendirilmektedir.
• Kampanya örnekleri ve raporları, IBB faaliyet raporları

• Online Kaynaklar ve Veri Tabanları:
• Google Scholar gibi akademik veri tabanları, ders kapsamında yapılacak araştırmalar ve literatür taramaları için kullanılabilir.
• Yerel Yönetimler E-Dergisi: Yerel yönetimlerdeki güncel uygulamalar, projeler ve iletişim stratejileri üzerine yazılar içeren bir kaynak.
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 10
Homework Assignments 3 % 10
Presentation 1 % 15
Midterms 1 % 25
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 13 3 39
Study Hours Out of Class 14 3 42
Presentations / Seminar 1 3 3
Homework Assignments 3 9 27
Midterms 1 2 2
Final 1 2 2
Total Workload 115

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) The basic structure of the human body, including head and neck region primarily forming organs and structures of systems to learn. 1
2) Laboratory equipment and materials used in dental prostheses have knowledge about. 1
3) The work carried out in the laboratories of dental prostheses and practical application can theoretically know. 1
4) Basic computer knowledge as well as to the profession learns to use the software and hardware. 1
5) Know the correct terminology for communication dentistry. 1
6) The structure of the masticatory system used in prosthetic and orthodontic treatment can produce fixed and removable prostheses and appliances. 1
7) Related to the use of dental laboratory equipment, maintenance and simple repairs when necessary. 1
8) Knows and applies the necessary hygiene rules to protect herself/himself and other employees from cross infection in the laboratory. 1
9) With dentists and other dental prosthetist can communicate effectively. 1
10) Ethical principles and professional values ​​embraced and apply them capable, professional liability, with the profession about the developments to follow and life-long learning and self-development as it champions, teamwork, within the team and provide services that communicate with people open to the dental prosthetist to be. 1
11) Dental prosthesis technology, and with it all kinds of dental development and innovation in attempts to follow and implement them, self-confidence, national and international level to be respected dental prosthetist. 1
12) To be a prosthetic technician with up-to-date equipment who can realize the theoretical professional skills as practical application 1
13) Dental prosthesis with theoretical and practical knowledge about technology as dental prosthetist its own or in a team can produce all kinds of prosthetic apparatus. 1
14) This service can open laboratory to produce its own as a profession in the public or private organization is able to perform. 1
15) In line with developments in dentistry, science and technology, taking advantage of all sorts of doctors wants prosthetic and orthodontic apparatus can produce on its own. 1
16) These appliances can repair the disorder. While these practices pay attention to universal values​​, ethical principles and responsibilities depend on the owner works as a dental prosthetist. 1