INTERNATIONAL TRADE AND BUSINESS
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
NMD4113	Political Communication	Fall	2	2	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Dr. Öğr. Üyesi TİRŞE ERBAYSAL FİLİBELİ
Recommended Optional Program Components:	none
Course Objectives:	This course starts from the basic concepts of political science and then aims to develop an understanding of how political actors, the public and the media interact in everyday politics and in times of crisis. It also brings an understanding of agenda-setting by exploring the interaction.

Learning Outcomes

The students who have succeeded in this course;
Students grasp the basic concepts of political science, understand agenda-setting and understand how political actors, the public and the media interact in everyday politics and in times of crisis.

Course Content

After analyzing the interaction theoretically, students will explore it on practical basis, by going out to the field. This fieldwork will most basically involve participant observation and in-depth interviews.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction	none
2)	What is political communication	Perloff, 3-46
3)	The study of political communication	Perloff, 46-73
4)	Media and political knowledge	Perloff, 73-95
5)	Contemporary political socialisation	Perloff, 95-117
6)	Agenda Setting	Perloff, 119-136
7)	Agenda building	Perloff, 136-155
8)	Framing	Perloff, 155-180
9)	Behind political news	Perloff, 180-207
10)	Unpacking political news	Perloff, 207-233
11)	Communication and the election campaign	Perloff, 233-257
12)	Communication and the election campaign	Perloff, 257-316
13)	Communication and the election campaign	Perloff, 317-364
14)	presentations	none

Sources

Course Notes / Textbooks:	Perloff, Richard (2014) The Dynamics of Political Communication: Media and Politics in a Digital Age. New York: Routledge
References:	yok

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Attendance	1	% 10
Field Work	1	% 50
Homework Assignments	1	% 20
Presentation	1	% 20
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 100
PERCENTAGE OF FINAL WORK		%
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	42
Field Work	8	40
Study Hours Out of Class	14	28
Project	1	10
Homework Assignments	1	5
Total Workload		125

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information
2)	Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.
3)	Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.
4)	Can communicate orally and in writing with a good knowledge of English grammar.
5)	He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.
6)	Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.
7)	He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.
8)	Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.
9)	With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself