COP4314 Grandcarre Organizational Communication and ActivationBahçeşehir UniversityDegree Programs ECONOMICS AND FINANCEGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
ECONOMICS AND FINANCE
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
COP4314 Grandcarre Organizational Communication and Activation Fall 3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assoc. Prof. BURCU EKER AKGÖZ
Course Lecturer(s): Assoc. Prof. BURCU EKER AKGÖZ
Dr. Öğr. Üyesi SELCAN YEŞİLYURT
Recommended Optional Program Components: None
Course Objectives: This course provides students with hands-on experience in the operation, coordination, and management of special events. Students will develop management skills and experience in planning and execution of a world class event

Learning Outcomes

The students who have succeeded in this course;
1) The student will learn how to formulate event strategies.
2) The student will learn how to handle small or large events.
3) The student will learn how to handle emergency situations and their solutions.
4) Student will know how to budgeting in organizing event and know the sources of funds.
5) Student will know how to work on a team for productivity. (different types of events)
6) Students will be able to analyze and manage the risks of an event

Course Content

By explaining the preparation of events through sector examples, it will be ensured that each student prepares an activity for the expectations and needs of the business world.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to event management and activation
2) Event planning, team management, team leader / Examples
3) the importance of cultural differences on event management / Cases
4) safety and security on event management / Cases
5) Strategic event managament / Sectoral cases
6) Special events, research & planning types and category, (sports, conferences etc.)/Sectoral cases
7) Event laws, licenses, ethical dimension, contracts / Cases
8) Using technology in event management / Cases
9) Sponsorship Management & Revenue generation / Sectoral Cases
10) Budgeting for an event / Cases
11) presentation of successful cases on event management / Sectoral Cases
12) Field trip to Grandcarre Communication Agency
13) Risk management/ Sectoral Cases
14) Presentation of successful cases on event management / Sectoral Cases

Sources

Course Notes / Textbooks:
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Project 1 % 50
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 0
PERCENTAGE OF FINAL WORK % 100
Total % 100

ECTS / Workload Table

Activities Number of Activities Workload
Course Hours 14 42
Study Hours Out of Class 14 69
Project 1 10
Final 1 4
Total Workload 125

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Build up a body of knowledge in mathematics and statistics, to use them, to understand how the mechanism of economy –both at micro and macro levels – works. 3
2) Understand the common as well as distinctive characters of the markets, industries, market regulations and policies. 2
3) Develop an awareness of different approaches to the economic events and why and how those approaches have been formed through the Economic History and understand the differences among those approaches by noticing at what extent they could explain the economic events. 1
4) Analyze the interventions of politics to the economics and vice versa. 3
5) Apply the economic analysis to everyday economic problems and evaluate the policy proposals for those problems by comparing opposite approaches. 2
6) Understand current and new economic events and how the new approaches to the economics are formed and evaluating. 2
7) Develop the communicative skills in order to explain the specific economic issues/events written, spoken and graphical form. 3
8) Know how to formulate the economics problems and issues and define the solutions in a well-formed written form, which includes the hypothesis, literature, methodology and results / empirical evidence. 2
9) Demonstrate the quantitative and qualitative capabilities and provide evidence for the hypotheses and economic arguments. 2
10) Understand the information and changes related to the economy by using a foreign language and communicate with colleagues. 3