INTERNATIONAL TRADE AND BUSINESS
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
COP4314	Grandcarre Organizational Communication and Activation	Fall	3	0	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	English
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Assoc. Prof. BURCU EKER AKGÖZ
Course Lecturer(s):	Assoc. Prof. BURCU EKER AKGÖZ Dr. Öğr. Üyesi SELCAN YEŞİLYURT
Recommended Optional Program Components:	None
Course Objectives:	This course provides students with hands-on experience in the operation, coordination, and management of special events. Students will develop management skills and experience in planning and execution of a world class event

Learning Outcomes

The students who have succeeded in this course;
1) The student will learn how to formulate event strategies.
2) The student will learn how to handle small or large events.
3) The student will learn how to handle emergency situations and their solutions.
4) Student will know how to budgeting in organizing event and know the sources of funds.
5) Student will know how to work on a team for productivity. (different types of events)
6) Students will be able to analyze and manage the risks of an event

Course Content

By explaining the preparation of events through sector examples, it will be ensured that each student prepares an activity for the expectations and needs of the business world.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction to event management and activation
2)	Event planning, team management, team leader / Examples
3)	the importance of cultural differences on event management / Cases
4)	safety and security on event management / Cases
5)	Strategic event managament / Sectoral cases
6)	Special events, research & planning types and category, (sports, conferences etc.)/Sectoral cases
7)	Event laws, licenses, ethical dimension, contracts / Cases
8)	Using technology in event management / Cases
9)	Sponsorship Management & Revenue generation / Sectoral Cases
10)	Budgeting for an event / Cases
11)	presentation of successful cases on event management / Sectoral Cases
12)	Field trip to Grandcarre Communication Agency
13)	Risk management/ Sectoral Cases
14)	Presentation of successful cases on event management / Sectoral Cases

Sources

Course Notes / Textbooks:
References:

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Project	1	% 50
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 0
PERCENTAGE OF FINAL WORK		% 100
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Workload
Course Hours	14	42
Study Hours Out of Class	14	69
Project	1	10
Final	1	4
Total Workload		125

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information
2)	Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies.
3)	Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world.
4)	Can communicate orally and in writing with a good knowledge of English grammar.
5)	He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically.
6)	Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business.
7)	He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values.
8)	Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety.
9)	With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself