NMD3114 Media EconomicsBahçeşehir UniversityDegree Programs ARTIFICIAL INTELLIGENCE ENGINEERINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
ARTIFICIAL INTELLIGENCE ENGINEERING
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
NMD3114 Media Economics Spring 3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery:
Course Coordinator : Dr. Öğr. Üyesi SİNAN AŞÇI
Recommended Optional Program Components: None
Course Objectives: This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work.

Learning Outcomes

The students who have succeeded in this course;
The students will be able to understand and critically think about the key concepts of media economics, and will evaluate the determining factors regarding the production and distribution in media.

Course Content

This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Critical media theories
1) Introduction and Overview of the Course
2) Elaboration of the Main Subject
3) Elaboration of the Main Subject (continued)
4) Further Discussion on the Main Subject
5) Critical Perspectives on the Main Subject
6) Critical media theories
7) Elaboration of the Subtopic # 1
8) Elaboration of the Subtopic # 1 (continued)
9) Further Discussion on the Subtopic # 1
10) Critical Perspectives on the Subtopic # 1
11) Critical Perspectives on the Subtopic # 2
12) Elaboration of the Subtopic # 2
13) Further Discussion on the Subtopic # 1
14) Further Discussion on the Subtopic # 2

Sources

Course Notes / Textbooks: To be made available by instructor...
References: -

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 15
Midterms 2 % 50
Final 1 % 35
Total % 100
PERCENTAGE OF SEMESTER WORK % 65
PERCENTAGE OF FINAL WORK % 35
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 4 56
Project 1 20 20
Midterms 1 3 3
Final 1 3 3
Total Workload 124

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Have sufficient background in mathematics, science and artificial intelligence engineering.
2) Use theoretical and applied knowledge in the fields of mathematics, science and artificial intelligence engineering together for engineering solutions.
3) Identify, define, formulate and solve engineering problems, select and apply appropriate analytical methods and modeling techniques for this purpose.
4) Analyse a system, system component or process and design it under realistic constraints to meet desired requirements; apply modern design methods in this direction.
5) Select and use modern techniques and tools necessary for engineering applications.
6) Design and conduct experiments, collect data, and analyse and interpret results.
7) Work effectively both as an individual and as a multi-disciplinary team member.
8) Access information via conducting literature research, using databases and other resources
9) Follow the developments in science and technology and constantly update themself with an awareness of the necessity of lifelong learning.
10) Use information and communication technologies together with computer software with at least the European Computer License Advanced Level required by their field.
11) Communicate effectively, both verbal and written; know a foreign language at least at the European Language Portfolio B1 General Level.
12) Have an awareness of the universal and social impacts of engineering solutions and applications; know about entrepreneurship and innovation; and have an awareness of the problems of the age.
13) Have a sense of professional and ethical responsibility.
14) Have an awareness of project management, workplace practices, employee health, environment and work safety; know the legal consequences of engineering practices.