NMD3114 Media EconomicsBahçeşehir UniversityDegree Programs PHOTOGRAPHY AND VIDEOGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
PHOTOGRAPHY AND VIDEO
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
NMD3114 Media Economics Spring
Fall
3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery:
Course Coordinator : Dr. Öğr. Üyesi SİNAN AŞÇI
Recommended Optional Program Components: None
Course Objectives: This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work.

Learning Outcomes

The students who have succeeded in this course;
The students will be able to understand and critically think about the key concepts of media economics, and will evaluate the determining factors regarding the production and distribution in media.

Course Content

This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Critical media theories
1) Introduction and Overview of the Course
2) Elaboration of the Main Subject
3) Elaboration of the Main Subject (continued)
4) Further Discussion on the Main Subject
5) Critical Perspectives on the Main Subject
6) Critical media theories
7) Elaboration of the Subtopic # 1
8) Elaboration of the Subtopic # 1 (continued)
9) Further Discussion on the Subtopic # 1
10) Critical Perspectives on the Subtopic # 1
11) Critical Perspectives on the Subtopic # 2
12) Elaboration of the Subtopic # 2
13) Further Discussion on the Subtopic # 1
14) Further Discussion on the Subtopic # 2

Sources

Course Notes / Textbooks: To be made available by instructor...
References: -

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 15
Midterms 2 % 50
Final 1 % 35
Total % 100
PERCENTAGE OF SEMESTER WORK % 65
PERCENTAGE OF FINAL WORK % 35
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 4 56
Project 1 20 20
Midterms 1 3 3
Final 1 3 3
Total Workload 124

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Knowledge of photographic and video media and ability to use basic, intermediate and advanced techniques of these media.
2) Ability to understand, analyze and evaluate theories, concepts and uses of photography and video.
3) Ability to employ theoretical knowledge in the areas of the use of photography and video.
4) Familiarity with and ability to review the historical literature in theoretical and practical studies in photography and video.
5) Ability in problem solving in relation to projects in photography and video.
6) Ability to generate innovative responses to particular and novel requirements in photography and video.
7) Understanding and appreciation of the roles and potentials of the image across visual culture
8) Ability to communicate distinctively by means of photographic and video images.
9) Experience of image post-production processes and ability to develop creative outcomes through this knowledge.
10) Knowledge of and ability to participate in the processes of production, distribution and use of photography and video in the media.
11) Ability to understand, analyze and evaluate global, regional and local problematics in visual culture.
12) Knowledge of and ability to make a significant contribution to the goals of public communication.
13) Enhancing creativity via interdisciplinary methods to develop skills for realizing projects.
14) Gaining general knowledge about the points of intersection of communication, art and technology.