BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
| COMMUNICATION AND DESIGN | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
Course Introduction and Application Information
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| NMD3114 | Media Economics | Fall | 3 | 0 | 3 | 5 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Basic information
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | |
| Course Coordinator : | Dr. Öğr. Üyesi SİNAN AŞÇI |
| Recommended Optional Program Components: | None |
| Course Objectives: | This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work. |
Learning Outcomes
|
The students who have succeeded in this course; The students will be able to understand and critically think about the key concepts of media economics, and will evaluate the determining factors regarding the production and distribution in media. |
Course Content
| This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work. |
Weekly Detailed Course Contents
| Week | Subject | Related Preparation |
| 1) | Critical media theories | |
| 1) | Introduction and Overview of the Course | |
| 2) | Elaboration of the Main Subject | |
| 3) | Elaboration of the Main Subject (continued) | |
| 4) | Further Discussion on the Main Subject | |
| 5) | Critical Perspectives on the Main Subject | |
| 6) | Critical media theories | |
| 7) | Elaboration of the Subtopic # 1 | |
| 8) | Elaboration of the Subtopic # 1 (continued) | |
| 9) | Further Discussion on the Subtopic # 1 | |
| 10) | Critical Perspectives on the Subtopic # 1 | |
| 11) | Critical Perspectives on the Subtopic # 2 | |
| 12) | Elaboration of the Subtopic # 2 | |
| 13) | Further Discussion on the Subtopic # 1 | |
| 14) | Further Discussion on the Subtopic # 2 |
Sources
| Course Notes / Textbooks: | To be made available by instructor... |
| References: | - |
Evaluation System
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 1 | % 15 |
| Midterms | 2 | % 50 |
| Final | 1 | % 35 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 65 | |
| PERCENTAGE OF FINAL WORK | % 35 | |
| Total | % 100 | |
ECTS / Workload Table
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Study Hours Out of Class | 14 | 4 | 56 |
| Project | 1 | 20 | 20 |
| Midterms | 1 | 3 | 3 |
| Final | 1 | 3 | 3 |
| Total Workload | 124 | ||
Contribution of Learning Outcomes to Programme Outcomes
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Create design oriented application for the visual communication design field. | |
| 2) | Resolve visual communication problems via concept based designs and an integrated perspective in the visual communication design field. | |
| 3) | Qualify in design directing through analysis and design processes. | |
| 4) | Display creative thinking, approach and production process skills. | |
| 5) | Integrate basic fields of visual communication; print, time-based and interactive media, through mastering each one of these fields individually. | |
| 6) | Identify complementary design solutions in the visual field in order to solve communication problems. | |
| 7) | Perform necessary operational skills in order to finalize products in the visual communication design field. | |
| 8) | Evaluate recent design trends and the evolving aesthetic perspectives. | |
| 9) | Use recent design softwares that coincide with the developing information technologies and communication channels. | |
| 10) | Interpret theoretical, historical and intellectual roots of the visual communication design field. | |
| 11) | Perform necessary time management in order to complete a visual communication design project. | |
| 12) | Demonstrate leadership qualities in a design team as well as individual skills during the progress of a visual communication design project. | |
| 13) | Display compositional solutions and aesthetic skills to fulfill design needs in a visual communication design work. | |
| 14) | Develop academical, intellectual and critical point of view for global, local and individual visual communication design works. | 3 |