NMD3114 Media EconomicsBahçeşehir UniversityDegree Programs LOGISTIC MANAGEMENTGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
LOGISTIC MANAGEMENT
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
NMD3114 Media Economics Spring
Fall
3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery:
Course Coordinator : Dr. Öğr. Üyesi SİNAN AŞÇI
Recommended Optional Program Components: None
Course Objectives: This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work.

Learning Outcomes

The students who have succeeded in this course;
The students will be able to understand and critically think about the key concepts of media economics, and will evaluate the determining factors regarding the production and distribution in media.

Course Content

This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Critical media theories
1) Introduction and Overview of the Course
2) Elaboration of the Main Subject
3) Elaboration of the Main Subject (continued)
4) Further Discussion on the Main Subject
5) Critical Perspectives on the Main Subject
6) Critical media theories
7) Elaboration of the Subtopic # 1
8) Elaboration of the Subtopic # 1 (continued)
9) Further Discussion on the Subtopic # 1
10) Critical Perspectives on the Subtopic # 1
11) Critical Perspectives on the Subtopic # 2
12) Elaboration of the Subtopic # 2
13) Further Discussion on the Subtopic # 1
14) Further Discussion on the Subtopic # 2

Sources

Course Notes / Textbooks: To be made available by instructor...
References: -

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 15
Midterms 2 % 50
Final 1 % 35
Total % 100
PERCENTAGE OF SEMESTER WORK % 65
PERCENTAGE OF FINAL WORK % 35
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Study Hours Out of Class 14 4 56
Project 1 20 20
Midterms 1 3 3
Final 1 3 3
Total Workload 124

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To correctly identify the problems and to be able to ask the correct questions
2) To have the ability for problem solving and to utilize analytical approach in dealing with the problems
3) To be able to identify business processes and use them to increase the productivity in logistics system.
4) To be fully prepared for a graduate study 2
5) Awareness of the new advancements in Information and Communications Technologies (ICT) and to be able to use them in logistics management effectively. internet and the electronic world
6) To understand the components of logistics as well as the importance of the coordination among these components.
7) To know the necessary ingredients for improving the productivity in business life
8) To think innovatively and creatively in complex situations 4
9) To act and think both regionally and internationally
10) To understand the demands and particular questions of globalization
11) Aware of the two way interaction between globalization and logistics; as well as to use this interaction for increasing the productivity.
12) To be able to use at least one foreign language both for communication and academic purposes 2
13) To acquire leadership qualities but also to know how to be a team member
14) To understand the importance of business ethics and to apply business ethics as a principal guide in both business and academic environment