BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
| INTERNATIONAL TRADE AND BUSINESS | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
Course Introduction and Application Information
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| NMD3114 | Media Economics | Spring Fall |
3 | 0 | 3 | 5 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Basic information
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | |
| Course Coordinator : | Dr. Öğr. Üyesi SİNAN AŞÇI |
| Recommended Optional Program Components: | None |
| Course Objectives: | This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work. |
Learning Outcomes
|
The students who have succeeded in this course; The students will be able to understand and critically think about the key concepts of media economics, and will evaluate the determining factors regarding the production and distribution in media. |
Course Content
| This course aims to introduce key concepts in the discipline of economics and its connection to the media. This course explores the determining factors in the production, distribution and consumption processes in the media field, and understand the relations of production in media sector in relation to the economic relations at work. |
Weekly Detailed Course Contents
| Week | Subject | Related Preparation |
| 1) | Critical media theories | |
| 1) | Introduction and Overview of the Course | |
| 2) | Elaboration of the Main Subject | |
| 3) | Elaboration of the Main Subject (continued) | |
| 4) | Further Discussion on the Main Subject | |
| 5) | Critical Perspectives on the Main Subject | |
| 6) | Critical media theories | |
| 7) | Elaboration of the Subtopic # 1 | |
| 8) | Elaboration of the Subtopic # 1 (continued) | |
| 9) | Further Discussion on the Subtopic # 1 | |
| 10) | Critical Perspectives on the Subtopic # 1 | |
| 11) | Critical Perspectives on the Subtopic # 2 | |
| 12) | Elaboration of the Subtopic # 2 | |
| 13) | Further Discussion on the Subtopic # 1 | |
| 14) | Further Discussion on the Subtopic # 2 |
Sources
| Course Notes / Textbooks: | To be made available by instructor... |
| References: | - |
Evaluation System
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 1 | % 15 |
| Midterms | 2 | % 50 |
| Final | 1 | % 35 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 65 | |
| PERCENTAGE OF FINAL WORK | % 35 | |
| Total | % 100 | |
ECTS / Workload Table
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Study Hours Out of Class | 14 | 4 | 56 |
| Project | 1 | 20 | 20 |
| Midterms | 1 | 3 | 3 |
| Final | 1 | 3 | 3 |
| Total Workload | 124 | ||
Contribution of Learning Outcomes to Programme Outcomes
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Has theoretical and practical knowledge on management, business, trade, economy, entrepreneurship, innovation, sustainable development related to International Trade and Business and can use this information | |
| 2) | Can collect data from different sources in the global business world and successfully apply research techniques, use information and communication technologies. | |
| 3) | Can analyze opportunities and threats with strategic thinking skills by using different resources and channels in the ever-changing global business world. | |
| 4) | Can communicate orally and in writing with a good knowledge of English grammar. | |
| 5) | He / she can transfer the knowledge and skills he / she has acquired in the field to the relevant people in written and oral form and evaluate them critically. | |
| 6) | Adopts the principles of business ethics with the awareness of professional responsibility and can apply these principles within the framework of legal rules in the field of global trade and business. | |
| 7) | He / she can collaborate in and out of the field, take responsibility, respect cultural differences and have ethical values. | |
| 8) | Has sufficient awareness of social rights, justice, cultural values, environmental awareness, occupational health and safety. | |
| 9) | With the lifelong learning skill acquired, she/he can identify learning needs and improve herself/himself |