COMMUNICATION AND DESIGN
Bachelor	TR-NQF-HE: Level 6	QF-EHEA: First Cycle	EQF-LLL: Level 6

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
ISM5206	Decision Analysis	Fall Spring	3	0	3	12

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	Turkish
Type of course:	Non-Departmental Elective
Course Level:	Bachelor’s Degree (First Cycle)
Mode of Delivery:	Face to face
Course Coordinator :	Instructor ÖZLEM KANGA
Course Lecturer(s):	Assoc. Prof. SEROL BULKAN
Recommended Optional Program Components:	N.A.
Course Objectives:	The aim of the course is to introduce the graphical models used in decision analysis and to provide a set of systematic tools to help the decision maker in giving a decision.

Learning Outcomes

The students who have succeeded in this course;
- Recognize the graphical models used in decision analysis.
- Model a given uncertain situation with Bayes networks.
- Compute exact and approximate inferences in Bayes networks.
- Model a given uncertain decision problem with influence diagrams.
- Make inferences in decision networks.
- Compute value of information.

Course Content

Expected Utility, Causal and Bayesian networks, Exact inference in Bayesian networks, Approximate inference in Bayesian networks, Learning Bayesian networks, Influence and decision networks, Value of information

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Probability review
2)	Expected Utility
3)	Causal and Bayesian networks
4)	Building Bayesian models
5)	Exact inference in Bayesian networks
6)	Exact inference in Bayesian networks
7)	Approximate inference in Bayesian networks
8)	Approximate inference in Bayesian networks
9)	Midterm exam
10)	Learning Bayesian networks
11)	Influence and decision networks
12)	Influence and decision networks
13)	Value of information
14)	Project presentations

Sources

Course Notes / Textbooks:	F.V. Jensen, 2001. Bayesian networks and decision graphs, New York : Springer
References:	Robert T. Clemen, 1996. Making Hard Decisions: An Introduction to Decision Analysis, 2nd edition, Duxbury Press

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	4	% 10
Project	1	% 20
Midterms	1	% 30
Final	1	% 40
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 40
PERCENTAGE OF FINAL WORK		% 60
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	14	3	42
Study Hours Out of Class	14	2	28
Presentations / Seminar	1	10	10
Project	1	40	40
Homework Assignments	4	10	40
Midterms	1	15	15
Final	1	20	20
Total Workload			195

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	Create design oriented application for the visual communication design field.
2)	Resolve visual communication problems via concept based designs and an integrated perspective in the visual communication design field.
3)	Qualify in design directing through analysis and design processes.
4)	Display creative thinking, approach and production process skills.
5)	Integrate basic fields of visual communication; print, time-based and interactive media, through mastering each one of these fields individually.
6)	Identify complementary design solutions in the visual field in order to solve communication problems.
7)	Perform necessary operational skills in order to finalize products in the visual communication design field.
8)	Evaluate recent design trends and the evolving aesthetic perspectives.
9)	Use recent design softwares that coincide with the developing information technologies and communication channels.
10)	Interpret theoretical, historical and intellectual roots of the visual communication design field.
11)	Perform necessary time management in order to complete a visual communication design project.
12)	Demonstrate leadership qualities in a design team as well as individual skills during the progress of a visual communication design project.
13)	Display compositional solutions and aesthetic skills to fulfill design needs in a visual communication design work.
14)	Develop academical, intellectual and critical point of view for global, local and individual visual communication design works.	3