Week |
Subject |
Related Preparation |
1) |
Introduction to Strategy |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, First 15 pages |
2) |
Three Steps of Strategic Management |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011. Pages16-21 |
3) |
Competitive Intelligence and Self Evaluation |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 22-31 |
4) |
Analysis of External Environment |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 22-31
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 32-33
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5) |
Strategic Future and Scenarios |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları,2011, Pages 34-37 |
6) |
Direction and Objectives |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 39-43 |
7) |
Strategic Alternatives |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 44-53 |
8) |
Preparing Roadmaps from Strategic Alternatives |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 56-63 |
9) |
Business Plan and Feasibility |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 64-65 |
10) |
Apllication of Strategy |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 68-69 |
11) |
Strategic Preparation |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, 70-71 ve 82-95 sayfalar |
12) |
Action and Problem Solving |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 72-77 |
13) |
Evaluation of the Results |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011, Pages 78-79 |
14) |
Concluding Remarks & General Review of Roadmaps |
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15) |
Final Exam |
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16) |
Final Exam |
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Course Notes / Textbooks: |
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011.
T. Çiftçi, Stratejik Yönetim Cep Kitabı, İSO Yayınları, 2011. |
References: |
T. Çiftçi vd. Yeni İş Geliştirme, İSO Yayınları, 2004.
T. Çiftçi, Üç Adımda Stratejik Yönetim, İSO Yayınları, 2010.
A. Sungur vd. Sanayide Özdeğerlendirme, İSO Yayınları, 2011.
U. Tiryakioğlu vd. Yeni Ürün ve Tesis Yatırımlarında Fizibilite, İSO Yayınları, 2011.
M.Porter, Rekabet Stratejisi, Sistem Yayıncılık, 2000.
P.Schwarts, The Art of Long View, Doubleday Currency 1996.
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Program Outcomes |
Level of Contribution |
1) |
To have the ability to understand the basic concepts of Banking and Insurance and to be able to use them effectively in business. |
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2) |
To have the ability to work individually or in a team when needed on matters related to his/her profession and to follow and apply the developments in his/her sector. |
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3) |
To be equipped with the necessary knowledge to carry out the legal responsibilities and to follow the related regulations in their sector. |
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4) |
To understand the importance of banking and insurance from the point of the state’s economy and enterprises and to express this importance properly. |
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5) |
To be able to use the computer as well as the profession requires and to be able to do work, accumulate knowledge and to use this knowledge relevantly and effectively. |
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6) |
To make them gain the ability to find practical solutions for the problems of daily commercial activities and to take correct decisions. |
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7) |
To be able to take responsibilities in banking and insurance sector and more generally in the finance sector and to be qualified to start his/her own business after the legal requirements have been met. |
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8) |
To have the competency to carry out the accountancy related to banking and insurance. |
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9) |
To have the competency to build effective customer relations and to have effective communication and persuasion skills. |
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10) |
To be able to determine the accumulated knowledge druring the education in line with the cause and effect relations and to be able to have the necessary professional qualifications to know where, when and how to use his/her knowledge. |
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