Market structure of banking and insurance sector, Characteristics and marketing of banking services, Planning and strategies for banking services, Determination of the price of bank services, Distribution activities in the services of the Bank, Promotion activities of the bank services, Applications, Insurance marketing, services, features, Case study, Insurance services, marketing planning, Determining the price of insurance services, Distribution activities in the insurance services, Promotion activities of the insurance services, Case study
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Week |
Subject |
Related Preparation |
1) |
Market structure of banking and insurance sector |
Students are given the course materials a week before. |
2) |
Characteristics and marketing of banking services |
Students are given the course materials a week before. |
3) |
Planning and strategies for banking services |
Students are given the course materials a week before. |
4) |
Determination of the price of bank services |
Students are given the course materials a week before. |
5) |
Distribution activities in the services of the Bank |
Students are given the course materials a week before. |
6) |
Promotion activities of the bank services |
Students are given the course materials a week before. |
7) |
Insurance marketing, services, features |
Students are given the course materials a week before. |
8) |
Practical Applications |
|
9) |
Case study |
Students are given the course materials a week before. |
10) |
Insurance services, marketing planning |
Students are given the course materials a week before. |
11) |
Determining the price of insurance services |
Students are given the course materials a week before. |
12) |
Distribution activities in the insurance services |
Students are given the course materials a week before. |
13) |
Promotion activities of the insurance services |
Students are given the course materials a week before. |
14) |
Case study |
Students are given the course materials a week before. |
|
Program Outcomes |
Level of Contribution |
1) |
Apply scientific methods or concepts in solving aviation-related problems |
3 |
2) |
Analyze and interpret data |
5 |
3) |
Work effectively on multi‐disciplinary and diverse teams |
5 |
4) |
Make professional and ethical decisions |
3 |
5) |
Communicate effectively, using both written and oral communication skills |
4 |
6) |
Engage in and recognize the need for life‐long learning |
5 |
7) |
Use the techniques, skills, and modern technology necessary for professional practice |
4 |
8) |
Assess the national and international aviation environment |
3 |
9) |
Apply pertinent knowledge in identifying and solving contemporary problems in the field of aviation |
3 |
10) |
Apply knowledge of business sustainability to aviation issues |
3 |