Market structure of banking and insurance sector, Characteristics and marketing of banking services, Planning and strategies for banking services, Determination of the price of bank services, Distribution activities in the services of the Bank, Promotion activities of the bank services, Applications, Insurance marketing, services, features, Case study, Insurance services, marketing planning, Determining the price of insurance services, Distribution activities in the insurance services, Promotion activities of the insurance services, Case study
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Week |
Subject |
Related Preparation |
1) |
Market structure of banking and insurance sector |
Students are given the course materials a week before. |
2) |
Characteristics and marketing of banking services |
Students are given the course materials a week before. |
3) |
Planning and strategies for banking services |
Students are given the course materials a week before. |
4) |
Determination of the price of bank services |
Students are given the course materials a week before. |
5) |
Distribution activities in the services of the Bank |
Students are given the course materials a week before. |
6) |
Promotion activities of the bank services |
Students are given the course materials a week before. |
7) |
Insurance marketing, services, features |
Students are given the course materials a week before. |
8) |
Practical Applications |
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9) |
Case study |
Students are given the course materials a week before. |
10) |
Insurance services, marketing planning |
Students are given the course materials a week before. |
11) |
Determining the price of insurance services |
Students are given the course materials a week before. |
12) |
Distribution activities in the insurance services |
Students are given the course materials a week before. |
13) |
Promotion activities of the insurance services |
Students are given the course materials a week before. |
14) |
Case study |
Students are given the course materials a week before. |
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Program Outcomes |
Level of Contribution |
1) |
Students will have knowledge of fundemantals of mathemetaics and phsics |
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2) |
Students will have konowledge of relevant software and hardware requirements in the office environment |
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3) |
Having the ability to define and explain the fundemental concepts, principles and essentilas of software and having the ability to develop software. |
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4) |
Having the ability to use tools, machines and having the ability to recognize and diagnose problems in the related computer fields. |
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5) |
Having the ability to communicate efficiently in verbal and written Turkish, to know at least one foreign language in order to communicate with the colleagues and customers. |
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6) |
Having the ability to setup,diagnose and maintanance of databases |
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7) |
Having the ability to design graphical animations for desktop applications and internet programming. |
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8) |
Having the ability to develop and control internet projects |
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9) |
Having the ability to develop group projects, team work, software and hardware projects |
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10) |
Having the ability to set up,diagnose operating systems and network systems |
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