Language of instruction: |
Turkish |
Type of course: |
Non-Departmental Elective |
Course Level: |
Bachelor’s Degree (First Cycle)
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Mode of Delivery: |
Face to face
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Course Coordinator : |
Instructor AYBİKE ELİF BOLCAN |
Course Lecturer(s): |
Instructor ELİF FINDIK
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Recommended Optional Program Components: |
This course does not have any recommended optional components. |
Course Objectives: |
The aim of this course is to get students comprehend the concept of entrepreneurship and its emergence, the phases of entrepreneurship, types of small businesses, the foundation process of small businesses, management, production, marketing and finance in small businesses, the problems of small businesses and their solutions, entrepreneurship and comprehending the problems to be solved in SMEs. |
Week |
Subject |
Related Preparation |
1) |
Introduction and basic concepts of entrepreneurship |
None |
2) |
Social and economic significance of entrepreneurship |
Review of previous lesson |
3) |
The process to become an entrepreneur, entrepreneurship and its history in Turkey and on the world |
Review of previous lesson |
4) |
New business ideas, venture capital and other capital discovery methods |
Review of previous lesson |
5) |
Types of entrepreneurship and entrepreneurial culture |
Review of previous lesson |
6) |
Stories of successful entrepreneurship |
Review of previous lesson |
7) |
Encouraging entrepreneurship in Turkey |
Review of previous lesson |
8) |
Function of small business administration |
Review of previous lesson |
9) |
New management approaches |
Review of previous lesson |
10) |
Production function and production techniques for small business |
Review of previous lesson |
11) |
Marketing structure, problems and marketing techniques of small business |
Review of previous lesson |
12) |
Functions of human resources and public relations for small business |
Review of previous lesson |
13) |
Financing structure, problems and financing techniques of small business |
Review of previous lesson |
14) |
Problems and solutions for small business in Turkey |
Review of previous lesson |
|
Program Outcomes |
Level of Contribution |
1) |
Create design oriented application for the visual communication design field. |
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2) |
Resolve visual communication problems via concept based designs and an integrated perspective in the visual communication design field. |
|
3) |
Qualify in design directing through analysis and design processes. |
|
4) |
Display creative thinking, approach and production process skills. |
|
5) |
Integrate basic fields of visual communication; print, time-based and interactive media, through mastering each one of these fields individually. |
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6) |
Identify complementary design solutions in the visual field in order to solve communication problems. |
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7) |
Perform necessary operational skills in order to finalize products in the visual communication design field. |
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8) |
Evaluate recent design trends and the evolving aesthetic perspectives. |
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9) |
Use recent design softwares that coincide with the developing information technologies and communication channels. |
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10) |
Interpret theoretical, historical and intellectual roots of the visual communication design field. |
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11) |
Perform necessary time management in order to complete a visual communication design project. |
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12) |
Demonstrate leadership qualities in a design team as well as individual skills during the progress of a visual communication design project. |
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13) |
Display compositional solutions and aesthetic skills to fulfill design needs in a visual communication design work. |
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14) |
Develop academical, intellectual and critical point of view for global, local and individual visual communication design works. |
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