| Week |
Subject |
Related Preparation |
| 1) |
Introduction to corporate advertising films
Types of Advertising Films, Contexts, Characteristics |
|
| 2) |
The functions of corporate advertising films |
|
| 3) |
Identification of the participants of corporate advertising films. The phases of production. |
|
| 3) |
Identification of the participants of corporate advertising films. The phases of production. |
|
| 4) |
Design of a corporate advertising film. The determination of the motives that requires the corporate advertising and effective scriptwriting adequate to call. |
GROUP WORK: WORK ON THE ADVERTISING FILM FOR A SELECTED CORPORATION AND POSITION. PREPARE A SYNOPSIS. |
| 5) |
Designing the corporate advertising film budget. Preparation and presentation of the brief to production company. |
GROUP WORK: PREPARE THE ROUGH BUDGET FOR THE ADVERTISING FILM. |
| 6) |
The Pre-production phases of the corporate advertising film: location, cast, photography direction, art direction. The management of Pre-Production meeting (PPM).
|
PREPARE THE LOCATION, CAST, AND PROP LISTS OF A SELECTED ADVERTISING FILM. |
| 7) |
The design of the storyboard for the corporate advertising film. The shooting phase of the corporate advertising film.
|
PREPARE THE STORYBOARD OF A SELECTED ADVERTISING FILM (over screen shots). |
| 8) |
The post-production of the corporate advertising film. Phases of offline editing, online editing, sound design and voice over.
|
DEFINE THE PHASES OF POST PRODUCTION ON THE SELECTED ADVERTISING FILM.
|
| 9) |
The Presentation of the Midterm Projects: Group project composed of the preparation of PPM materials for the given brief including the script, treatment, location, cast, photography direction and art direction.
|
GROUP WORK: preparation of PPM materials for the given brief including the script, treatment, location, cast, photography direction and art direction.
|
| 10) |
The discussion and evaluation for the presentation of the re-done projects according to the given feed-backs
|
GROUP WORK: RE-DO preparation of PPM materials ACCORDING TO THE FEEDBACKS
|
| 11) |
The techniques for expressing the mise-en-scene on storyboard and the preparation of the storyboard.
|
GROUP WORK: START WORKING ON THE STORYBOARD OF ADVERTISING FILM.
|
| 12) |
The Presentation of the Final Projects: Group project composed of the preparation of the storyboard for each group’s corporate advertising film.
|
GROUP WORK: FINALIZE STORYBOARD OF ADVERTISING FILM. |
| 13) |
The Presentation of the Final Projects: Group project composed of the preparation of the storyboard for each group’s corporate advertising film. |
GROUP WORK: FINALIZE STORYBOARD OF ADVERTISING FILM. |
| 14) |
The discussion and evaluation for the presentation of the re-done projects according to the given feed-backs |
|
| |
Program Outcomes |
Level of Contribution |
| 1) |
Be able to specify functional and non-functional attributes of software projects, processes and products. |
|
| 2) |
Be able to design software architecture, components, interfaces and subcomponents of a system for complex engineering problems. |
|
| 3) |
Be able to develop a complex software system with in terms of code development, verification, testing and debugging. |
|
| 4) |
Be able to verify software by testing its program behavior through expected results for a complex engineering problem. |
|
| 5) |
Be able to maintain a complex software system due to working environment changes, new user demands and software errors that occur during operation. |
|
| 6) |
Be able to monitor and control changes in the complex software system, to integrate the software with other systems, and to plan and manage new releases systematically. |
|
| 7) |
Be able to identify, evaluate, measure, manage and apply complex software system life cycle processes in software development by working within and interdisciplinary teams. |
|
| 8) |
Be able to use various tools and methods to collect software requirements, design, develop, test and maintain software under realistic constraints and conditions in complex engineering problems. |
|
| 9) |
Be able to define basic quality metrics, apply software life cycle processes, measure software quality, identify quality model characteristics, apply standards and be able to use them to analyze, design, develop, verify and test complex software system. |
|
| 10) |
Be able to gain technical information about other disciplines such as sustainable development that have common boundaries with software engineering such as mathematics, science, computer engineering, industrial engineering, systems engineering, economics, management and be able to create innovative ideas in entrepreneurship activities. |
|
| 11) |
Be able to grasp software engineering culture and concept of ethics and have the basic information of applying them in the software engineering and learn and successfully apply necessary technical skills through professional life. |
|
| 12) |
Be able to write active reports using foreign languages and Turkish, understand written reports, prepare design and production reports, make effective presentations, give clear and understandable instructions. |
|
| 13) |
Be able to have knowledge about the effects of engineering applications on health, environment and security in universal and societal dimensions and the problems of engineering in the era and the legal consequences of engineering solutions. |
|
BAHÇEŞEHİR UNIVERSITY BİLGİ PAKETİ / DERS KATALOĞU
