COP3302 Ajans Press Media Monitoring and CoverageBahçeşehir UniversityDegree Programs ARCHITECTUREGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
ARCHITECTURE
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
COP3302 Ajans Press Media Monitoring and Coverage Fall 3 0 3 5
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Assoc. Prof. ELİF ENGİN
Course Lecturer(s): Dr. Öğr. Üyesi SELCAN YEŞİLYURT
Assoc. Prof. ELİF ENGİN
Recommended Optional Program Components: None
Course Objectives: This course aims students to be master about the historical development of media monitoring in Turkey and all around the world and to inform the practices of media monitoring in Turkey.

Learning Outcomes

The students who have succeeded in this course;
1) Students will be able to define the history of media monitoring in Turkey and all around the world.
2) Students will be able to recognize the importance of media monitoring in communication professions.
3) Students will be able to analyze the best practices in media monitoring.
4) Students will be able to identify the different media monitoring areas.
5) Students will have the knowledge about monitoring the media.
6) Students will be able to comprehend the importance of media monitoring in public relations

Course Content

This course compose of theory and practice in media area. Ajans Press is one of the leading media monitoring company of Turkey. Including the CEO of this agency every employee of this company will attend and give lecture different topics about which they are experts.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to media monitoring and analysis
2) Historical development of media monitoring in Turkey and all around the world.
3) Monitoring media for TV
4) Monitoring media for radio
5) Monitoring media for newspaper
6) Field work at Ajans Press
7) Midterm exam
8) Analyzing Turkish newspaper coverage and news
9) Field work at Ajans Press
10) Relationship between democracy, media freedom and monitoring media
11) Analyzing news on television
12) Best practices in media monitoring
13) Discussions about media, news and analyzing media with CEO of Ajans Press
14) Review for final exam

Sources

Course Notes / Textbooks:
References: Critical media analysis : an introduction for media professionals/ Matteo Stocchetti ; Karin Kukkonen

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Homework Assignments 2 % 20
Midterms 1 % 30
Final 1 % 50
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 13 3 39
Study Hours Out of Class 13 5 65
Homework Assignments 2 3 6
Midterms 1 4 4
Final 1 6 6
Total Workload 120

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Using the theoretical/conceptual and practical knowledge acquired for architectural design, design activities and research.
2) Identifying, defining and effectively discussing aesthetic, functional and structural requirements for solving design problems using critical thinking methods.
3) Being aware of the diversity of social patterns and user needs, values and behavioral norms, which are important inputs in the formation of the built environment, at local, regional, national and international scales.
4) Gaining knowledge and skills about architectural design methods that are focused on people and society, sensitive to natural and built environment in the field of architecture.
5) Gaining skills to understand the relationship between architecture and other disciplines, to be able to cooperate, to develop comprehensive projects; to take responsibility in independent studies and group work.
6) Giving importance to the protection of natural and cultural values in the design of the built environment by being aware of the responsibilities in terms of human rights and social interests.
7) Giving importance to sustainability in the solution of design problems and the use of natural and artificial resources by considering the social, cultural and environmental issues of architecture.
8) Being able to convey and communicate all kinds of conceptual and practical thoughts related to the field of architecture by using written, verbal and visual media and information technologies.
9) Gaining the ability to understand and use technical information about building technology such as structural systems, building materials, building service systems, construction systems, life safety.
10) Being aware of legal and ethical responsibilities in design and application processes.