LOGISTIC MANAGEMENT | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
COP3302 | Ajans Press Media Monitoring and Coverage | Fall | 3 | 0 | 3 | 5 |
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
Language of instruction: | English |
Type of course: | Non-Departmental Elective |
Course Level: | Bachelor’s Degree (First Cycle) |
Mode of Delivery: | Face to face |
Course Coordinator : | Assoc. Prof. ELİF ENGİN |
Course Lecturer(s): |
Dr. Öğr. Üyesi SELCAN YEŞİLYURT Assoc. Prof. ELİF ENGİN |
Recommended Optional Program Components: | None |
Course Objectives: | This course aims students to be master about the historical development of media monitoring in Turkey and all around the world and to inform the practices of media monitoring in Turkey. |
The students who have succeeded in this course; 1) Students will be able to define the history of media monitoring in Turkey and all around the world. 2) Students will be able to recognize the importance of media monitoring in communication professions. 3) Students will be able to analyze the best practices in media monitoring. 4) Students will be able to identify the different media monitoring areas. 5) Students will have the knowledge about monitoring the media. 6) Students will be able to comprehend the importance of media monitoring in public relations |
This course compose of theory and practice in media area. Ajans Press is one of the leading media monitoring company of Turkey. Including the CEO of this agency every employee of this company will attend and give lecture different topics about which they are experts. |
Week | Subject | Related Preparation |
1) | Introduction to media monitoring and analysis | |
2) | Historical development of media monitoring in Turkey and all around the world. | |
3) | Monitoring media for TV | |
4) | Monitoring media for radio | |
5) | Monitoring media for newspaper | |
6) | Field work at Ajans Press | |
7) | Midterm exam | |
8) | Analyzing Turkish newspaper coverage and news | |
9) | Field work at Ajans Press | |
10) | Relationship between democracy, media freedom and monitoring media | |
11) | Analyzing news on television | |
12) | Best practices in media monitoring | |
13) | Discussions about media, news and analyzing media with CEO of Ajans Press | |
14) | Review for final exam |
Course Notes / Textbooks: | |
References: | Critical media analysis : an introduction for media professionals/ Matteo Stocchetti ; Karin Kukkonen |
Semester Requirements | Number of Activities | Level of Contribution |
Homework Assignments | 2 | % 20 |
Midterms | 1 | % 30 |
Final | 1 | % 50 |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 13 | 3 | 39 |
Study Hours Out of Class | 13 | 5 | 65 |
Homework Assignments | 2 | 3 | 6 |
Midterms | 1 | 4 | 4 |
Final | 1 | 6 | 6 |
Total Workload | 120 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | To correctly identify the problems and to be able to ask the correct questions | |
2) | To have the ability for problem solving and to utilize analytical approach in dealing with the problems | |
3) | To be able to identify business processes and use them to increase the productivity in logistics system. | |
4) | To be fully prepared for a graduate study | 2 |
5) | Awareness of the new advancements in Information and Communications Technologies (ICT) and to be able to use them in logistics management effectively. internet and the electronic world | |
6) | To understand the components of logistics as well as the importance of the coordination among these components. | |
7) | To know the necessary ingredients for improving the productivity in business life | |
8) | To think innovatively and creatively in complex situations | 4 |
9) | To act and think both regionally and internationally | |
10) | To understand the demands and particular questions of globalization | |
11) | Aware of the two way interaction between globalization and logistics; as well as to use this interaction for increasing the productivity. | |
12) | To be able to use at least one foreign language both for communication and academic purposes | 2 |
13) | To acquire leadership qualities but also to know how to be a team member | |
14) | To understand the importance of business ethics and to apply business ethics as a principal guide in both business and academic environment |