RADIOTHERAPY (TURKISH)
Associate	TR-NQF-HE: Level 5	QF-EHEA: Short Cycle	EQF-LLL: Level 5

Course Introduction and Application Information

Course Code	Course Name	Semester	Theoretical	Practical	Credit	ECTS
GEP1614	Social Media Management	Fall Spring	3	0	3	5

This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction:	Turkish
Type of course:	GE-Elective
Course Level:	Associate (Short Cycle)
Mode of Delivery:	E-Learning
Course Coordinator :	Assist. Prof. BURCU ALARSLAN ULUDAŞ
Course Objectives:	The goal of this course is to make students understand the social media and its importance for PR. In addition, this course aims to provide insights about content creation and management in digital media.

Learning Outcomes

The students who have succeeded in this course;
The students who have succeeded in this course will be able to:
1- Define the new world which we live in
2- Discuss the relations between politics, social media and Web 2.0
3- Identify and analyze the new rules of communication
4- Comprehend the important relationship between the social media tools the student use everyday and public relations practices.
5- Define and use new tools of public relations
6- Understand the importance and power of PR 2.0 and digital communication in terms of digital crisis communication.
7- Apply the digital communication tactics to their public relations campaigns

Course Content

This course is designed to help students understand a variety of web 2.0 technologies including blogs, RSS, wikis, social bookmarking tools, audio and video podcasts.

Weekly Detailed Course Contents

Week	Subject	Related Preparation
1)	Introduction
2)	New media vs. Social media
3)	Social community and Social networks
4)	Public relations in an online world: New rules
5)	Public relations in an online world: New rules
6)	Creating content for social media
7)	Social media content management
8)	Midterm Week
9)	The legal side of social media
10)	Online media relations Ön
11)	Digital campaigns throughout the world
12)	Digital campaigns in Turkey
13)	Crises and crisis management in online environments
14)	Discussion

Sources

Course Notes / Textbooks:
References:

Evaluation System

Semester Requirements	Number of Activities	Level of Contribution
Homework Assignments	1	% 20
Midterms	1	% 30
Final	1	% 50
Total		% 100
PERCENTAGE OF SEMESTER WORK		% 50
PERCENTAGE OF FINAL WORK		% 50
Total		% 100

ECTS / Workload Table

Activities	Number of Activities	Duration (Hours)	Workload
Course Hours	13	3	39
Study Hours Out of Class	13	5	65
Homework Assignments	1	10	10
Midterms	1	2	2
Final	1	2	2
Total Workload			118

Contribution of Learning Outcomes to Programme Outcomes

No Effect	1 Lowest	2 Low	3 Average	4 High	5 Highest

	Program Outcomes	Level of Contribution
1)	The ability to have theoretical and practical knowledge related to the field at a basic level
2)	The use of theoretical knowledge related to the field in practice
3)	Behave according to basic professional legislation related to the field
4)	Use information and communication technology, express professional knowledge through written and verbal/non-verbal communication
5)	Express the social, scientific, cultural and ethical values of professional
6)	Develop themselves personally and professionally updating knowledge, skills and competencies of the field with lifelong learning awareness
7)	Effective use the terminology of the field
8)	The ability ro use of radiation generating devices and the ability to make the basic physics calculations to use the generated radiation safely.
9)	Keeps the record of all activities and results related to the the field with modern methods
10)	To have knowledge of basic oncology