| PUBLIC RELATIONS AND PUBLICITY | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| GEP0822 | Logic I | Spring | 3 | 0 | 3 | 5 |
| The course opens with the approval of the Department at the beginning of each semester |
| Language of instruction: | En |
| Type of course: | GE-Elective |
| Course Level: | Bachelor |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Dr. BURCU ALARSLAN ULUDAŞ |
| Course Objectives: | Tomakestudentsto be acquaintedwithsubject-mattersandconcepts of logicandtolearntheway of thinking on thosesubject-mattersandconcepts. |
|
The students who have succeeded in this course; Thestudentswhosucceeded in thiscourse; Aftersuccessfullycompletingthiscoursethestudentwill be able •Recognises main problems of logic •Explainstherelationbetweenclassiclogicandotherdisciplines •Identify main concepts of philosophyandrelationbetweenthem. •Thinkscorrectandconsistently. •Describestheconceptfully. •Improvesmentalexecution. |
| Concept, definition, predicables, proposition, reasoning, fallacies. |
| Week | Subject | Related Preparation | |
| 1) | Definition of logic, arguments in daily life | Course notes | |
| 2) | Logicalvalidity | Course notes | |
| 3) | Reasoning | Course notes | |
| 4) | Short history of logic | Course notes | |
| 5) | Language andsentence | Course notes | |
| 6) | Meaning and truth value | Course notes | |
| 7) | Sentences and relation ship between them | Course notes | |
| 8) | Standard form | Course notes | |
| 9) | Direct and indirect arguments | Course notes | |
| 10) | Predicate logic | Course notes | |
| 11) | Sentences form in predicatelogic | Course notes | |
| 12) | Translations | Course notes | |
| 13) | Modal sentences | Course notes | |
| 14) | Modal reasoning | Course notes | |
| Course Notes: | Mantık (Doğru düşünme yöntemi), Cemal Yıldırım, Bilgi Yayınevi, 1999. Önermeler Mantığı, Ali Nesin, Nesin Yayıncılık, 2011. |
| References: | Klasik Mantığa Giriş, İbrahim Emiroğlu, Ankara 2004, Klasik Mantık, NecatiÖner, Ankara 1991 Gazali’nin Mantık Anlayışı,İbrahimÇapak, Ankara 2005 |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 14 | % 10 |
| Laboratory | % 0 | |
| Application | % 0 | |
| Field Work | % 0 | |
| Special Course Internship (Work Placement) | % 0 | |
| Quizzes | % 0 | |
| Homework Assignments | 2 | % 20 |
| Presentation | % 0 | |
| Project | % 0 | |
| Seminar | % 0 | |
| Midterms | 1 | % 20 |
| Preliminary Jury | % 0 | |
| Final | 1 | % 50 |
| Paper Submission | % 0 | |
| Jury | % 0 | |
| Bütünleme | % 0 | |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 50 | |
| PERCENTAGE OF FINAL WORK | % 50 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Laboratory | 0 | 0 | 0 |
| Application | 0 | 0 | 0 |
| Special Course Internship (Work Placement) | 0 | 0 | 0 |
| Field Work | 0 | 0 | 0 |
| Study Hours Out of Class | 0 | 0 | 0 |
| Presentations / Seminar | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Homework Assignments | 2 | 10 | 20 |
| Quizzes | 0 | 0 | 0 |
| Preliminary Jury | 0 | 0 | 0 |
| Midterms | 1 | 15 | 15 |
| Paper Submission | 0 | 0 | 0 |
| Jury | 0 | 0 | 0 |
| Final | 1 | 20 | 20 |
| Total Workload | 97 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media | |
| 2) | To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. | |
| 3) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. | |
| 4) | To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. | |
| 5) | To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. | |
| 6) | To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. | |
| 7) | To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. | |
| 8) | To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. | |
| 9) | To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. | |
| 10) | To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. | |
| 11) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. | |
| 12) | To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. | |
| 13) | To be able to explain and describe business marketing activities, economics, business law and global business practices. | |
| 14) | To be able to recognize national and international, social and cultural dimensions of public relations. |