PUBLIC RELATIONS AND PUBLICITY
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP0413 Ottoman Turkish I Spring 3 0 3 5
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: Tr
Type of course: GE-Elective
Course Level: Bachelor
Mode of Delivery: Face to face
Course Coordinator : Dr. BURCU ALARSLAN ULUDAŞ
Course Lecturer(s): Prof. Dr. NEJDET ÖZTÜRK
Dr. BURCU ALARSLAN ULUDAŞ
Course Objectives: After accepting Islam, Turks have started using Arab alphabet for a thousand years until the acceptance of Latin alphabet (1928). Ottomans wrote many historical, literal, legal, architectural and other documents in this writing system called Ottoman Turkish. Thus, there is a rich cultural treasure comprising of “manuscript”, “printed work” and “archieve document”. It is necessary to learn this alphabet for the one who wants to meet Ottoman culture and civilization directly. Ottoman period is Turkish language’s real peak. In this period, in equilibrum with state’s political power, it has become a langauge that is used commonly in three continents. There might be new areas of interest for the ones who are going to be acquainted with this “imperial language”.

Learning Outputs

The students who have succeeded in this course;
Getting acquainted with Ottoman library and archieve sources and comprehending the importance of Ottoman Turkish to utilize these sources.

Course Content

Starting from connecting of Ottoman Turkish’s letters, construction and inflection end teaching it with rules, exercise with reading texts, Arabic and Persian elements in Ottoman Turkish.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction
2) The alphabets Turks have used before Latin alphabet and importance of Learning Ottoman Turkish based on Arabic alphabet
3) Comprehending basic letters of Ottoman Turkish writing sysytem
4) Letter groups. Combination of letters. Letters which are combined and which are not combined
5) Vocals, harekes and signs. The letters which are pronounced long.
6) Yalnızız (Peyami Safa, Muharrem Ergin, Osmanlıca Dersleri, İstanbul 1975, s. 46-48’den)
7) Miskinler Tekkesi (Reşat Nuri Güntekin, Muharrem Ergin, Osmanlıca Dersleri, İstanbul 1975, s. 42-44’den)
8) Belirlilik takısı, Şemsi ve Kameri harfler. Gramer: İsm-i fail, İsm-i Mef’ul
9) Üsküdar ve Boğaziçi Mesireleri (Ali Rıza, 13. Hicrî Asırda İstanbul Hayatı)
10) Üsküdar ve Boğaziçi Mesireleri (Ali Rıza, 13. Hicrî Asırda İstanbul Hayatı)
11) Hıdrellez Günü Haydarpaşa Çayırı (19. yüzyıl, Tarik’ten)
12) Hıdrellez Günü Çürüklük (19. yüzyıl, Tarik’ten). Arapça ay adları.
13) İstanbul’un fethi (Âşık Paşazade Tarihi’nden, İstanbul 1332)
14) Milli Mücadele Başlarken (Atatürk, Nutuk, İstanbul 1927)

Sources

Course Notes:
References: Prof. Dr. Hayati Develi, Osmanlı Türkçesi Kılavuzu 1, kesit yayınları, İstanbul 2010. Mustafa Kemal Atatürk, Nutuk, 1,2,3, Ankara 1970.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 7
Laboratory % 0
Application % 0
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes % 0
Homework Assignments 8 % 8
Presentation % 0
Project % 0
Seminar % 0
Midterms 1 % 40
Preliminary Jury % 0
Final 1 % 45
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 55
PERCENTAGE OF FINAL WORK % 45
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Laboratory 0 0 0
Application 1 5 5
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 0 0 0
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 8 3 24
Quizzes 3 2 6
Preliminary Jury 0
Midterms 1 10 10
Paper Submission 0
Jury 0
Final 1 10 10
Total Workload 97

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13) To be able to explain and describe business marketing activities, economics, business law and global business practices.
14) To be able to recognize national and international, social and cultural dimensions of public relations.