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Week |
Subject |
Related Preparation |
| 1) |
Review – Review of 4 tones in Chinese, Combinations of the initals and finals,activities |
Handouts |
| 2) |
Have got / has got , How many ? - Measure words (zhang….....) |
Course book, handouts |
| 3) |
“Wh” question word (What is this?) – (What is that?), school materials (a CD, two books…………..) |
Course book, handouts |
| 4) |
(Whose is that book?), Possessive pronouns - This is my book.
1 – 100 numbers
|
Course book, handouts,CD |
| 5) |
Revision and Quiz 1 |
Course book |
| 6) |
Looking for someone – (Where are they?)
“Happy birthday to you!..........”
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Course book,CD
handouts
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| 7) |
Expressing one’s mood and feelings – (I’m very happy today.)
…………………..with……………........
|
Course book,CD handouts |
| 8) |
Inquring about and offering age information
(How old are you?) – I’m ………. years old.
Verb + not ( 不 ) + verb
|
Course book,CD handouts |
| 9) |
Revision and Quiz 2 |
Course book |
| 10) |
Introducing oneself - My surname ………………….
Explaining where you come from. - I come from …………
|
Course book, handouts |
| 11) |
Countries, activities (listening,reading and writing practices) |
Course book,CD handouts |
| 12) |
Oral Exam, activities (listening,reading and writing practices) |
Course book |
| 13) |
Expressing welcome - Welcome to my home!....... |
Course book, handouts |
| 14) |
Review and Quiz 3 |
Course book |
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Program Outcomes |
Level of Contribution |
| 1) |
To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media |
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| 2) |
To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. |
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| 3) |
To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. |
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| 4) |
To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. |
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| 5) |
To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. |
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| 6) |
To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. |
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| 7) |
To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. |
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| 8) |
To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. |
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| 9) |
To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
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| 10) |
To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. |
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| 11) |
To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
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| 12) |
To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. |
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| 13) |
To be able to explain and describe business marketing activities, economics, business law and global business practices. |
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| 14) |
To be able to recognize national and international, social and cultural dimensions of public relations. |
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