PUBLIC RELATIONS AND PUBLICITY
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP0408 Introduction to Japanese Language and Culture II Fall 3 0 3 5
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: En
Type of course: GE-Elective
Course Level: Bachelor
Mode of Delivery: Face to face
Course Coordinator : Dr. BURCU ALARSLAN ULUDAŞ
Course Objectives: This course is an optional course for the students who has choosen the Japanese language last term, we will continue to study more new words, sentences and grammars, provide necessary background informations. We hope students can communicate in elementary Japanese and understand more Japanese language and culture.

Learning Outputs

The students who have succeeded in this course;
The students who succeeded in this course;
o will be able to differentiate the sounds of Hiragana and Katakana writing systems.
o will be able to listen and write complex words
o will be able to start reading the two writing systems slowly

Course Content

To introduce Japonese grammar

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Revision of points studied in JPN 101, Hiragana and Katakana Course book
2) Adjectives: NA and İİ adjectives Course book
3) Usage of adjectives with nouns na and ii adjectives+nouns Course book
4) Talking about our likes,dislikes – noun+ga suki des. Course book
5) Explaining reasons te kara... Listening and writing exercises Course book
6) Expressionsarimas and imas for living and nonliving things Course book
7) Review of the Semester Course book
8) Counting objetcs suffixes –mai,kai and so on Course book
9) Concept of shopping: including the system of suffixes Course book
10) Usage of adjectives in the past deshita,katta Course book
11) Comparison of adjectives, yori; superlatives : ichiban+ adjectives Course book
12) Explaining reason,: usage of –ni ; expressing our wishes for objects hoşii des INTRODUCTION TO KANJI Course book
13) Expressing our wishes to do things: verb+ taides. 5 new kanji Course book
14) Revision of grammar points p.p 112,113: listening, reading and memorizing exercises. 5 new kanji Course book
15) Final exam
16) Final Exam

Sources

Course Notes: Minna No Nihongo 1Kaite oboeru 1Minna no NihongoListening CdsPractisingHiragana and Katakana
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 10
Laboratory % 0
Application 1 % 15
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes 3 % 15
Homework Assignments % 0
Presentation % 0
Project % 0
Seminar % 0
Midterms 1 % 20
Preliminary Jury % 0
Final 1 % 40
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Laboratory 0 0 0
Application 1 2 2
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 14 1 14
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 0 0 0
Quizzes 3 6 18
Preliminary Jury 0
Midterms 1 10 10
Paper Submission 0
Jury 0
Final 1 10 10
Total Workload 96

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13) To be able to explain and describe business marketing activities, economics, business law and global business practices.
14) To be able to recognize national and international, social and cultural dimensions of public relations.