PUBLIC RELATIONS AND PUBLICITY
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP0131 Introduction to Classical Music Spring 3 0 3 4
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: En
Type of course: GE-Elective
Course Level: Bachelor
Mode of Delivery: Face to face
Course Coordinator : Dr. BURCU ALARSLAN ULUDAŞ
Course Objectives: Have learned the musical terminology,the evolution of period and types of classical music

Learning Outputs

The students who have succeeded in this course;
This course aims at enabiling students with a basic understanding of Classical Music using audiovisual techniques.

Course Content

Semester 1; introduction to classical music. 2.semester; Trends in classical music.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Ancient and Middle Age music, Gregorian chants.
2) Ars Nova Late Middle Age and Terminology
3) Ouverture, Orotorie, Madrigal cd
4) Renaissance Music and Terminology
5) Music for voices (Opera, Aria, Duet) dvd
6) Orchestral Instruments (Strings Woodwinds,Brass)
7) Homophony,Polyphony,parts and partitions
8) Baroque Music 1600 - 1700
9) J.S, Bach, Vivaldi, Scarlatti and opera in Baraque
10) Chamber Music, Suite
11) The age of Classicism (Symphony, Concerto)
12) Classicism in Vienna (Mozart, Haydn, Beethoven)
13) Classical Symphonies and Terminology
14) Revision
15) Final Exam
16) Final Exam

Sources

Course Notes: Hocanın verdiği notlar
References: DVD, CD, Canlı Konserler

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 1 % 5
Laboratory % 0
Application % 0
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes % 0
Homework Assignments 1 % 10
Presentation % 0
Project % 0
Seminar % 0
Midterms 1 % 35
Preliminary Jury % 0
Final 1 % 50
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Laboratory 0 0 0
Application 1 2 2
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 4 2 8
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 0 0 0
Quizzes 3 6 18
Preliminary Jury 0
Midterms 1 10 10
Paper Submission 0
Jury 0
Final 1 10 10
Total Workload 90

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
3) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
4) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
5) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
6) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
7) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
8) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
9) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes.
10) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
11) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations.
12) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
13) To be able to explain and describe business marketing activities, economics, business law and global business practices.
14) To be able to recognize national and international, social and cultural dimensions of public relations.