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Week |
Subject |
Related Preparation |
1) |
Jewish and Early Christian art: Catacombs and Dura Europos
Constantinople and Early Byzantine Art
Mosaics and Manuscripts |
Reading: Stokstad, Chapter 7: “Early Christian, Jewish and Byzantine Art,” to page 254.
On-line sources: Selections from the Bible |
2) |
BYZANTIUM AND ISLAM
Byzantine icons
Byzantium and Europe |
Stokstad, Chapter 8: “Islamic Art”
On-line sources: Selections from the Qur’an, and from medieval geographers. |
3) |
ARTS OF THE ISLAMIC WORLD.
Mosque and palace.
Luxury arts in the Islamic world.
Celtic and Germanic arts of Northern Europe |
Stokstad, Chapter 9: “Early Medieval Art in Europe”
On-line sources: Short selections from Beowulf |
4) |
EARLY MEDIEVAL WEST
Sutton Hoo ship burial
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5) |
GOTHIC ART AND ARCHITECTURE
The Gothic cathedral
Gothic sculpture and decorative arts
The Fourteenth Century in Europe |
Stokstad, Chapter 11: “Gothic Art of the Twefth and Thirteenth Centuries” and Chapter
12, “Fourteenth Century Art in Europe.” |
6) |
Selection of Isms in European art |
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7) |
From Gothic to Renaissance: The Fourteenth Century in Italy |
Chapter 20, “Piety, Passion, and Politics: Fifteenth-Century Art in Northern Europe and Spain |
8) |
Beauty, Science, and Spirit in Italian Art: The High Renaissance and Mannerism” |
Chapter 22 |
9) |
Humanism and the Allure of Antiquity: Fifteenth Century Italian Art”
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Chapter 21 |
10) |
Of Popes, Peasants, Monarchs, and Merchants: Baroque and Rococo Art |
Chapter 24 |
11) |
Neoclassicism and the Industrial Revolution |
Chapter 25 |
12) |
Modernism, modernity, and modern art. |
Paul Wood, “Introduction: The Avant-Garde and Modernism,” in
The Challenge of the Avant-Garde, ed. Paul Wood (New Haven:
Yale University Press, 1999): 7-31. |
13) |
Sculpture and Photography: From Academy to Arcades |
Potts, The Sculptural Imagination |
14) |
Revision |
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Program Outcomes |
Level of Contribution |
1) |
1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
3) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
4) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
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2) |
1) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
2) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
3) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
4) To be able to explain and describe business marketing activities, economics, business law and global business practices. |
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3) |
1) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
2) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
Learning Competence
1) To be able to recognize national and international, social and cultural dimensions of public relations.
Field Specific Competence
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
2) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
Competence to Work Independently and Take Responsibility
1) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
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