ADVERTISING AND BRAND COMMUNICATION MANAGEMENT (TURKISH, NONTHESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
REK5999 Project Fall 0 0 0 14
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: Tr
Type of course: Must Course
Course Level:
Mode of Delivery: Face to face
Course Coordinator : Prof. Dr. ALİ ATIF BİR
Course Lecturer(s): Prof. Dr. ALİ ATIF BİR
Prof. Dr. HALUK GÜRGEN
Prof. Dr. YEŞİM ULUSU
Dr. Öğr. Üyesi HANDE BİLSEL
Course Objectives: To see that the student is able to accomplish an original reseach. Thus, during the project reseach the students uses their own knowledge to improve themselfs and also contributes to the growth of scientific knowloedge.

Learning Outputs

The students who have succeeded in this course;
Determination of subject.
Limitation of the subject.
Hypothesize.
Determination of the reseacrh method.
Planning.

Course Content

Determination of subject.
Limitation of the subject.
Hypothesize.
Determination of the reseacrh method.
Planning.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Research.
2) Research.
3) Up-to-date data scan.
4) Gathering information.
5) Project writing rules.
6) Writing the project.
7) Editing the project.
8) Ethics page of the project.
9) Parts of the projects.
10) Consultation.
11) Consultation.
12) Consultation.
13) Multiplication of the project.
14) Consultation.

Sources

Course Notes: web siteleri
References: web sites

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance % 0
Laboratory % 0
Application % 0
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes % 0
Homework Assignments % 0
Presentation 1 % 50
Project % 0
Seminar % 0
Midterms % 0
Preliminary Jury % 0
Final 1 % 50
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Workload
Course Hours 14 42
Laboratory
Application
Special Course Internship (Work Placement)
Field Work
Study Hours Out of Class 14 180
Presentations / Seminar
Project
Homework Assignments
Quizzes
Preliminary Jury
Midterms
Paper Submission
Jury
Final 14 135
Total Workload 357

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution