MATHEMATICS (TURKISH, PHD)
PhD TR-NQF-HE: Level 8 QF-EHEA: Third Cycle EQF-LLL: Level 8

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
PRL4541 Sports Communication Fall 3 0 3 5
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: En
Type of course: Departmental Elective
Course Level:
Mode of Delivery:
Course Coordinator : Prof. Dr. İDİL KARADEMİRLİDAĞ SUHER
Course Objectives: Bu dersi başarıyla tamamlayabilen öğrenciler;
1) Spor iletişimi kavramını tanımlayabilecek,
2) Sporla ilgili iletişimin farklı boyutlarını anlayabilecek
3) Sporda geleneksel ve dijital medyanın farklarını anlayabilecek
4) Spor tarihi ve güncel spor ve iletişim endüstrisindeki kilit oyuncular hakkındaki bilgilerini artırabilecek
5) Spor, medya ve iletişim endüstrisinde yer alan etik konular hakkında daha derin bir anlayış kazabilecek
6) Sporda etkinlik yönetimi hakkında bilgi sahibi olabilecek
7) Spor iletişiminde kriz yönetimi ve iletişimini farklı açılardan tartışabilecek
8) Futbol ve stratejik iletişim sürecini öğrenebileceklerdir.

Learning Outputs

The students who have succeeded in this course;
1) Define the concept of sports communication,
2) Understand different dimensions of sports-related communication
3) Understand the differences between traditional and digital media in sports
4) Increase their knowledge of sports history and key players in the current sports and communication industry
5) Gain a deeper understanding of the ethical issues involved in the sports, media and communications industry
6) Have information about event management in sports.
7) Discuss different aspects of crisis management and communication in sports communication.
8) Learn football and strategic communication process.

Course Content

In this course, students will learn sports communication from different perspectives. During the course, strategic communication management, event management, crisis management and communication, media management and ethics in sports will be discussed.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction to the course: aim and contributions of the course
2) Introduction to sports communication. Adapting the communication process to sport: Source, receiver and message
3) Strategic communication in sports: Issue and risk management, corporate reputation, stakeholder management
4) Traditional and digital media in sports communication
5) Guest speaker: Football communication and topics in Turkey
6) Guest speaker: Sponsorship in sports communication
7) Guest speaker: A communicative look at women's football
8) Event management and communication in sports: Big celebrations, matches, press conferences, etc.
9) Ethical issues in sports communication
10) Crises and crisis communication in sports
11) Case studies
12) Project presentations
13) Project presentations
14) Review of the semester

Sources

Course Notes:
References: Favorito, J. (2020). Sports Publicity: A Practical Approach. Routledge.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance % 0
Laboratory % 0
Application % 0
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes % 0
Homework Assignments 1 % 20
Presentation % 0
Project % 0
Seminar % 0
Midterms 1 % 30
Preliminary Jury % 0
Final 1 % 50
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 50
PERCENTAGE OF FINAL WORK % 50
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 13 6 78
Presentations / Seminar 0 0 0
Project 1 3 3
Homework Assignments 0 0 0
Quizzes 0 0 0
Preliminary Jury 0 0 0
Midterms 1 4 4
Paper Submission 0 0 0
Jury 0 0 0
Final 1 6 6
Total Workload 133

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution