| BUSINESS ADMINISTRATION | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| BA2111 | Business Case Studies | Fall Spring |
3 | 0 | 3 | 6 |
| The course opens with the approval of the Department at the beginning of each semester |
| Language of instruction: | En |
| Type of course: | Departmental Elective |
| Course Level: | Bachelor |
| Mode of Delivery: | Hybrid |
| Course Coordinator : | Prof. Dr. ELİF OKAN |
| Course Objectives: | To analyse and understand a real strategic business situations and draw the right conclusions |
|
The students who have succeeded in this course; The students who have succeeded in this course; 1. Demonstrates the skills required to read a case on business analytics 2. Shares the experiences of experts and experienced businessmen, 3. Combines theoretical learning with practice, gains knowledge about the practical applications of the learnings, 4. Can see and analyze the problems in the real working environment through company trips, 5. Have information about the stakeholders of the business, |
| Strategic Mangament and its tools as much as their application in real business cases |
| Week | Subject | Related Preparation | |
| 1) | Introduction to Strategic Management | Read slide decks and selected material | |
| 2) | Introduction into the semester's Main Case Study | Read slide decks and selected material | |
| 3) | Strategy History & Theory | Read slide decks and selected material | |
| 4) | Corporate Financials / Shareholder Value | Read slide decks and selected material | |
| 5) | Vision / Mission & Corporate Strategy | Read slide decks and selected material | |
| 6) | Environmental Ecology | Read slide decks and selected material | |
| 7) | Competitive Position | Read slide decks and selected material | |
| 8) | Industry Case Study on Competitive Positioning | Read slide decks and selected material | |
| 9) | Resources & Capabilities | Read slide decks and selected material | |
| 10) | Competitive Repositioning & Strategic Options | Read slide decks and selected material | |
| 11) | Implementation & Strategic Control | Read slide decks and selected material | |
| 12) | Main Case Study | Read slide decks and selected material | |
| 13) | Main Case Study | Read slide decks and selected material | |
| 14) | Review for Exam Preparation | Read slide decks and selected material | |
| Course Notes: | Lecturer's slides |
| References: | Literature: Stephen Cummings, Duncan Angwin: Strategy Builder, How to create and communicate more effective strategies, John Wiley and Sons, 2015. Henry Mintzberg, Bruce Ahlstrand, Joseph Lampel: Strategy Safari, The Free Press, New York, 1998. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | 14 | % 15 |
| Laboratory | % 0 | |
| Application | % 0 | |
| Field Work | % 0 | |
| Special Course Internship (Work Placement) | % 0 | |
| Quizzes | % 0 | |
| Homework Assignments | % 0 | |
| Presentation | 1 | % 15 |
| Project | 1 | % 30 |
| Seminar | % 0 | |
| Midterms | % 0 | |
| Preliminary Jury | % 0 | |
| Final | 1 | % 40 |
| Paper Submission | % 0 | |
| Jury | % 0 | |
| Bütünleme | % 0 | |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 30 | |
| PERCENTAGE OF FINAL WORK | % 70 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Laboratory | 0 | 0 | 0 |
| Application | 0 | 0 | 0 |
| Special Course Internship (Work Placement) | 0 | 0 | 0 |
| Field Work | 0 | 0 | 0 |
| Study Hours Out of Class | 14 | 7 | 98 |
| Presentations / Seminar | 1 | 2 | 2 |
| Project | 1 | 2 | 2 |
| Homework Assignments | 0 | 0 | 0 |
| Quizzes | 0 | 0 | 0 |
| Preliminary Jury | 0 | 0 | 0 |
| Midterms | 0 | 0 | 0 |
| Paper Submission | 0 | 0 | 0 |
| Jury | 0 | 0 | 0 |
| Final | 1 | 2 | 2 |
| Total Workload | 146 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | Being able to identify problems and ask right questions | |
| 2) | Having problem solving skills and developing necessary analytical attitude | |
| 3) | Comprehending theoretical arguments along with counter arguments in detail | |
| 4) | Gaining awareness of lifelong learning and being qualified for pursuing graduate education | |
| 5) | Applying theoretical concepts in project planning | |
| 6) | Communicating efficiently by accepting differences and carrying out compatible teamwork | |
| 7) | Increasing efficiency rate in business environment | |
| 8) | Developing innovative and creative solutions in face of uncertainty | |
| 9) | Researching to gather information for understanding current threats and opportunities in business | |
| 10) | Being aware of the effects of globalization on society and business while deciding | |
| 11) | Possessing digital competence and utilizing necessary technology | |
| 12) | Communicating in at least one foreign language in academic and daily life | |
| 13) | Possessing managing skills and competence | |
| 14) | Deciding with the awareness of the legal and ethical consequences of business operations | |
| 15) | Expressing opinions that are built through critical thinking process in business and academic environment |