COMMUNICATION AND DESIGN
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP0619 Using Media for Communication Fall
Spring
3 0 3 5
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: En
Type of course: GE-Elective
Course Level: Bachelor
Mode of Delivery: Face to face
Course Coordinator : Dr. BURCU ALARSLAN ULUDAŞ
Course Objectives: This course presents a wide-scale, interdisciplinary analysis and guide to both analog and digital media. Practicing the media platforms, this course explores and analyzes practices of journalism, broadcasting in general and also it provides an effective knowledge to create personal blog and digital space. The students will learn to use networking tools effectively and strategically from analog to digital for both personal communication to public communication.

Learning Outputs

The students who have succeeded in this course;
The students who succeeded in this course;
-will be acquainted with using media platforms
-will be ready to create their own digital media and space
-will enhance their own practical knowledge about effectivity of their own media
-will gain the necessary experience to create the blogs and the other necessary accounts for digital networking
-will be able to guide and/or lead social media accounts
-will use their abilities effectively during their professional experience

Course Content

This course covers the function and principles of media practices through analog in general specificy digital media. It provides students to create their own media in a strategic and effective way.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Presentation of the Aim of the course
2) Delivering the message, the news and the information: How do we reach each other?
3) How to provide personal and public information and news through media
4) Me and my community: Networking through Analog and Digital Media
5) Analog for all, digital for each.
6) Internet and the Digital Communication
7) Having your own blog, Twitter account, and publishing your own news.
8) Project 1
9) Citing, mentioning, tagging and let others know.
10) Strategic timing and publishing
11) Sending the message, catching the zeitgeist through your own media
12) Practicing communication skills: Effectivity of your own media
13) Presentation: Who are you, what is your media?
14) Last words: From personal communication to public communication
15) General review
16) Final Project

Sources

Course Notes: Ders notları Kitap: Social Media Communication: Concepts, Practices, Data, Law and Ethics by Jeremy Harris Lipschultz
References:

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance % 0
Laboratory % 0
Application % 0
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes % 0
Homework Assignments % 0
Presentation % 0
Project % 0
Seminar % 0
Midterms % 0
Preliminary Jury % 0
Final % 0
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 0
PERCENTAGE OF SEMESTER WORK % 0
PERCENTAGE OF FINAL WORK % 0
Total % 0

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Create design oriented application for the visual communication design field.
2) Resolve visual communication problems via concept based designs and an integrated perspective in the visual communication design field.
3) Qualify in design directing through analysis and design processes.
4) Display creative thinking, approach and production process skills.
5) Integrate basic fields of visual communication; print, time-based and interactive media, through mastering each one of these fields individually.
6) Identify complementary design solutions in the visual field in order to solve communication problems.
7) Perform necessary operational skills in order to finalize products in the visual communication design field.
8) Evaluate recent design trends and the evolving aesthetic perspectives.
9) Use recent design softwares that coincide with the developing information technologies and communication channels.
10) Interpret theoretical, historical and intellectual roots of the visual communication design field.
11) Perform necessary time management in order to complete a visual communication design project.
12) Demonstrate leadership qualities in a design team as well as individual skills during the progress of a visual communication design project.
13) Display compositional solutions and aesthetic skills to fulfill design needs in a visual communication design work.
14) Develop academical, intellectual and critical point of view for global, local and individual visual communication design works. 3