| PUBLIC RELATIONS AND PUBLICITY | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| GEP0514 | Ottoman Cultural History | Spring | 3 | 0 | 3 | 4 |
| The course opens with the approval of the Department at the beginning of each semester |
| Language of instruction: | En |
| Type of course: | GE-Elective |
| Course Level: | Bachelor |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Dr. BURCU ALARSLAN ULUDAŞ |
| Course Lecturer(s): |
Prof. Dr. NEJDET ÖZTÜRK |
| Course Objectives: |
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The students who have succeeded in this course; |
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| Course Notes: | Hans Dernschwam, İstanbul ve Anadolu’ya Seyahat Günlüğü, çev. Yaşar Önen, Mersin 1992. Joseph de Tournefort, Tournefort Seyahatnamesi, I, ed. Stefanos Yerasimos, İstanbul 2005. M. Fuad Köprülü, Osmanlı İmparatorluğu’nun Kuruluşu, 2. baskı Ankara 1972. Metin And, Osmanlı Şenliklerinde Türk Sanatları, Ankara 1982. Necdet Öztürk, 14-15. Asır Osmanlı Kültür Tarihi, Devlet Düzeni-Sosyal Hayat, İstanbul 2014. |
| References: | Osmanlı’da Adalet ve Hoşgörü Kavramları”, Boztepe, sayı 1 (Sakarya/Ekim-2002), s. 7-8; Osmanlı Devleti’nin Kuruluşunda Etkili Olan Maddî ve Manevî Dinamikler”, Boztepe, sayı 2 (Ocak-2003), s. 7-8. “Osmanlılarda Hukuk Sistemi ve Uygulanışı”, Süleyman Demirel Üniversitesi Fen-Edebiyat Fakültesi Sosyal Bilimler Dergisi, sayı 4 (1999), s. 43-53. Osmanlılarda Hapis Olayları (1300-1512)-Türkçe Kroniklere Göre -”, Hapishane Kitabı, edl. Emine Gürsoy Naskali-Hilal Oytun Altun, İstanbul 2005, s. 101-129. “Fatih Sultan Mehmed’in Çok Tartışılan Kararı: Kardeş Katli Meselesi”, Boztepe, sayı 3, Nisan 2003, s. 5-6. “Osmanlı Devleti’nde Bazı Kamu Görevlilerinin Hapisle Cezalandırılmalarına İlişkin İlk Bilgiler (1300-1453)”, Sosyal Siyaset Konferansları, Prof. Dr. Turan Yazgan’a Armağan Özel Sayısı, İ.Ü. İktisat Fakültesi yayını, İstanbul 2005, 899-909. “Osmanlıda İdamlar (1299-1500)”, İğdiş, Sünnet, Bedene Şiddet Kitabı, edl. Emine Gürsoy Naskali-Aylin Koç, İstanbul 2009, s. 5-22. “Alp-erenlerden Anadolu ve Rumeli Gazilerine”, Türk Dünyası Tarih Dergisi (TDTD), sayı 194 (Şubat-2003), s. 58-59. “Osmanlı İlim ve Kültür Hayatındaki Önemli Gelişmeler (1421-1512)”, Türk Kültürü İncelemeleri Dergisi (TKİD), II (2000), 49-70. “Fatih Sultan Mehmed Devri İlim ve Kültür Hayatına Genel Bir Bakış”, TDTD, sayı 210 (Haziran-2004), 36-43. İmparatorluk Tarihinin Kalemli Muhafızları Osmanlı Tarihçileri Ahmedî’den Ahmed Refik’e-, Bilge Kültür Sanat, İstanbul 2015, 357 s. + Ekler (Osmanlı Türkçesi Örnek Metinleri: s. 361-448). Robert Mantran, 17. Yüzyılın İkinci Yarısında İstanbul, I, çev. Mehmet Ali Kılıçbay-Enver Özcan, Ankara 1990. |
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| Program Outcomes | Level of Contribution | |
| 1) | To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media | |
| 2) | To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. | |
| 3) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. | |
| 4) | To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. | |
| 5) | To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. | |
| 6) | To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. | |
| 7) | To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. | |
| 8) | To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. | |
| 9) | To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. | |
| 10) | To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. | |
| 11) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. | |
| 12) | To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. | |
| 13) | To be able to explain and describe business marketing activities, economics, business law and global business practices. | |
| 14) | To be able to recognize national and international, social and cultural dimensions of public relations. |