BUSINESS ADMINISTRATION | |||||
Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 |
Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
GEP0304 | Music Business and Turkish Music Industry | Fall | 3 | 0 | 3 | 4 |
The course opens with the approval of the Department at the beginning of each semester |
Language of instruction: | En |
Type of course: | GE-Elective |
Course Level: | Bachelor |
Mode of Delivery: | Face to face |
Course Coordinator : | Dr. BURCU ALARSLAN ULUDAŞ |
Course Lecturer(s): |
Instructor CELAL ELDENİZ |
Course Objectives: | This course serves the student who is wishing to increase their knowledge of the basic business practices of the Turkish Music industry and the student who is considering further study of the music business. The course utilizes guest speakers from the music and entertainment industry with respect to career development. The course has a strong emphasis on practical applications of classroom knowledge to the music business environment. |
The students who have succeeded in this course; At the end of the course attendants will be informed about: Main Actors of the Music Industry, Recording, Producing, Legal Issues, Packaging, Digital Music Industry. The course focuses on skills necessary for beginning and maintaining a professional career in the music industry. |
Music Business and Turkish Music Industry is an introduction to the basic concepts of the business practices related to the music industry and actors in Turkish Music Industry . |
Week | Subject | Related Preparation | |
1) | Main Actors in the Music Business | Text | |
2) | Music & Musicians | Text | |
3) | Music Recording & Record Business | Text | |
4) | Production of Music | Text | |
5) | Legal Issues & Packaging | Text | |
6) | Personal Manager & Booking Agent | Text | |
7) | Music Organizations, Festivals & Concert Promoters. | Text | |
8) | Digital Music Industry | Text | |
9) | Midterm | ||
10) | Music Societies | Text | |
11) | Music Publishers | Text | |
12) | Music TVs & Radios & Magazine… | Text | |
13) | Music Education | Text | |
14) | Music Shops, Distribution & Instrument Repair, Design | Text |
Course Notes: | |
References: | Mike King (2009) Music Marketing: Press, Promotion, Distribution, and Retail. ISBN 978-0876390986 David Baskerville (2009) Music Business Handbook ISBN 978-1412976794 Shelly Field (2004) Career Opportunities In The Music Industry. ISBN 978-0816059966 Paul Allen (2011) Artist Management for the Music Business, Second Edition ISBN 978-0240815015 Mike King (2009) Music Marketing: Press, Promotion, Distribution, and Retail. ISBN 978-0876390986 David Baskerville (2009) Music Business Handbook ISBN 978-1412976794 Shelly Field (2004) Career Opportunities In The Music Industry. ISBN 978-0816059966 Paul Allen (2011) Artist Management for the Music Business, Second Edition ISBN 978-0240815015 |
Semester Requirements | Number of Activities | Level of Contribution |
Attendance | 1 | % 10 |
Laboratory | % 0 | |
Application | % 0 | |
Field Work | % 0 | |
Special Course Internship (Work Placement) | % 0 | |
Quizzes | % 0 | |
Homework Assignments | 1 | % 15 |
Presentation | % 0 | |
Project | 1 | % 10 |
Seminar | % 0 | |
Midterms | 1 | % 25 |
Preliminary Jury | % 0 | |
Final | 1 | % 40 |
Paper Submission | % 0 | |
Jury | % 0 | |
Bütünleme | % 0 | |
Total | % 100 | |
PERCENTAGE OF SEMESTER WORK | % 50 | |
PERCENTAGE OF FINAL WORK | % 50 | |
Total | % 100 |
Activities | Number of Activities | Duration (Hours) | Workload |
Course Hours | 14 | 3 | 42 |
Laboratory | 0 | 0 | 0 |
Application | 0 | 0 | 0 |
Special Course Internship (Work Placement) | 0 | 0 | 0 |
Field Work | 0 | 0 | 0 |
Study Hours Out of Class | 0 | 0 | 0 |
Presentations / Seminar | 0 | 0 | 0 |
Project | 1 | 10 | 10 |
Homework Assignments | 1 | 6 | 6 |
Quizzes | 0 | 0 | 0 |
Preliminary Jury | 0 | ||
Midterms | 1 | 12 | 12 |
Paper Submission | 0 | ||
Jury | 0 | ||
Final | 1 | 30 | 30 |
Total Workload | 100 |
No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
Program Outcomes | Level of Contribution | |
1) | Being able to identify problems and ask right questions | 3 |
2) | Having problem solving skills and developing necessary analytical attitude | |
3) | Comprehending theoretical arguments along with counter arguments in detail | |
4) | Gaining awareness of lifelong learning and being qualified for pursuing graduate education | |
5) | Applying theoretical concepts in project planning | |
6) | Communicating efficiently by accepting differences and carrying out compatible teamwork | |
7) | Increasing efficiency rate in business environment | |
8) | Developing innovative and creative solutions in face of uncertainty | 3 |
9) | Researching to gather information for understanding current threats and opportunities in business | |
10) | Being aware of the effects of globalization on society and business while deciding | |
11) | Possessing digital competence and utilizing necessary technology | |
12) | Communicating in at least one foreign language in academic and daily life | |
13) | Possessing managing skills and competence | |
14) | Deciding with the awareness of the legal and ethical consequences of business operations | |
15) | Expressing opinions that are built through critical thinking process in business and academic environment | 3 |