| PUBLIC RELATIONS AND PUBLICITY | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| SOC1053 | Sociology | Fall | 3 | 0 | 3 | 5 |
| The course opens with the approval of the Department at the beginning of each semester |
| Language of instruction: | En |
| Type of course: | Must Course |
| Course Level: | Bachelor |
| Mode of Delivery: | E-Learning |
| Course Coordinator : | Assoc. Prof. MİNE ÖZAŞÇILAR |
| Course Lecturer(s): |
Assoc. Prof. MİNE ÖZAŞÇILAR Dr. Öğr. Üyesi KAYA AKYILDIZ |
| Course Objectives: | Course objectives are: 1)to introduce students to the ways that sociologists study society. 2)to develop a working knowledge of the theories and methods of the field of sociology 3)to think critically, discuss, and write about the topics of this course, providing well-informed opinions based on sociological information 4)describe the power of culture and social structure to influence individuals in society 5) to examine the existence and perpetuation of social inequalities and to critique categories such as race, class, gender, and sexuality. 6)analyse how social systems work and realize potential to bring about change in these systems |
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The students who have succeeded in this course; The students who succeeded in this course will be able to: 1)Demonstrate the knowldege of the essential terminology and assumptions central to this science; 2)determine how culture, socialization and social structure impact human behavior; 3)employ the sociological perspective to a study of social class, deviance, race, and gender; 4)explain how sociologists examine the primary institutions of any society including religion, economy, political structures, family and the workforce ; 5)Apply the sociological perspective to their own areas of study |
| This course examines the basics of sociology. Broadly speaking, sociology is the study of society. More specifically, sociology examines the interactions among social institutions, cultures, groups, and individuals. It focuses on how unequal power relations organize the social world and shape individual lives. It also looks at how individuals negotiate their lives in different social and economic contexts. Sociologists rely on different theories and methods to study social worlds. In this course, we will study different theories and methods used within sociology and cover a broad spectrum of topics using critical sociological perspectives. The course is divided into four main areas: the sociological approach, the individual in society, the study of society, social institutions, and human agency. We will pay particular attention to how people's lived experiences are both shaped by social forces and reshaped through human action. |
| Week | Subject | Related Preparation | |
| 1) | Introduction and course outline | Chapter 1 | |
| 2) | Introduction to Method | Chapter 2 & 3 | |
| 3) | Societies | Chapter 4 | |
| 4) | Cultures | Chapter 5 | |
| 5) | Groups, Organizations and the rise of the Network Societies | Chapter 6 | |
| 6) | Midterm | ||
| 7) | Social Division and Social Stratification | Chapter 8 &10 | |
| 8) | Communication and New Media | Chapter 22 | |
| 9) | Economies, Works and Consumption | Chapter 15 | |
| 10) | The Gender Order and Sexualities | Chapter 12 | |
| 11) | 2nd Midterm | ||
| 12) | Age Stratification, Children and Later Life | Chapter 13 | |
| 13) | Families, Households and Personal Cultures | Chapter 18 | |
| 14) | Racism, Ethnicities and Migration | Chapter 11 | |
| Course Notes: | Textbook : Sociology: A Global Introduction, John J. Macionis & Ken Plummer, Pearson Prentice Hall. |
| References: | "." |
| Semester Requirements | Number of Activities | Level of Contribution |
| Attendance | % 0 | |
| Laboratory | % 0 | |
| Application | % 0 | |
| Field Work | % 0 | |
| Special Course Internship (Work Placement) | % 0 | |
| Quizzes | % 0 | |
| Homework Assignments | % 0 | |
| Presentation | % 0 | |
| Project | % 0 | |
| Seminar | % 0 | |
| Midterms | 2 | % 40 |
| Preliminary Jury | % 0 | |
| Final | 1 | % 60 |
| Paper Submission | % 0 | |
| Jury | % 0 | |
| Bütünleme | % 0 | |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 40 | |
| PERCENTAGE OF FINAL WORK | % 60 | |
| Total | % 100 | |
| Activities | Number of Activities | Duration (Hours) | Workload |
| Course Hours | 14 | 3 | 42 |
| Laboratory | 0 | 0 | 0 |
| Application | 0 | 0 | 0 |
| Special Course Internship (Work Placement) | 0 | 0 | 0 |
| Field Work | 0 | 0 | 0 |
| Study Hours Out of Class | 14 | 5 | 70 |
| Presentations / Seminar | 0 | 0 | 0 |
| Project | 0 | 0 | 0 |
| Homework Assignments | 0 | 0 | 0 |
| Quizzes | 0 | 0 | 0 |
| Preliminary Jury | 0 | 0 | 0 |
| Midterms | 2 | 4 | 8 |
| Paper Submission | 0 | 0 | 0 |
| Jury | 0 | 0 | 0 |
| Final | 1 | 2 | 2 |
| Total Workload | 122 | ||
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media | 1 |
| 2) | To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics. | 1 |
| 3) | To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works. | 3 |
| 4) | To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications. | 2 |
| 5) | To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices. | 1 |
| 6) | To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings. | 1 |
| 7) | To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns. | 1 |
| 8) | To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices. | 1 |
| 9) | To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. | 1 |
| 10) | To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool. | 3 |
| 11) | To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. | 1 |
| 12) | To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications. | 1 |
| 13) | To be able to explain and describe business marketing activities, economics, business law and global business practices. | 1 |
| 14) | To be able to recognize national and international, social and cultural dimensions of public relations. | 3 |