BUSINESS ADMINISTRATION
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
COP4209 Tugiad - Steps of Entrepreneurship Spring 3 0 3 6
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: En
Type of course: Departmental Elective
Course Level: Bachelor
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi SERKAN YEŞİLYURT
Course Lecturer(s): Prof. Dr. ÜMİT EROL
Course Objectives: The objective of the course is;
-Introduce entrepreneurship as a career path
-Teach business planning, writing a business plan and presenting business plans to potential investors
-Get the students to meet with successful entrepreneurs
-Develop personal skills needed to be a successful entrepreneur

Learning Outputs

The students who have succeeded in this course;
I. To learn terminology related to Enrepreunership
II. To learn the typical roadmap of a start-up from idea generation to exit
III. To be able to prepare a Business Plan
IV. To meet and learn from successfull entrepreuners.
V. To develop personal skills needed to be a successful entrepreneur.

Course Content

Introduction / Introduction to course
Ideas / Idea generation and selection process
Building a team & Incorporation / Selecting team members and incorporation
Financing / Financing alternatives for a new venture
Target Market / Identifying target market
Business analysis, competitive Strategy and positioning
Marketing
Sales
Financials
Exit Strategy
Organization
Operations Management
Giving effective investor presentations / Mentors will join us and a presentation will be given in class. Feedbacks will be provided.
Presentations to angel investors and venture capitals / We will invite angel investors, venture capitalists and other parties that might be interested and the teams will give investor presentations.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction / Introduction to course Reading
2) Ideas / Idea generation and selection process Reading
3) Building a team & Incorporation / Selecting team members and incorporation Reading
4) Financing / Financing alternatives for a new venture Reading
5) Target Market / Identifying target market Reading
6) Business analysis, competitive Strategy and positioning Reading
7) Marketing Reading
8) Sales Reading
9) Financials Reading
10) Exit Strategy Reading
11) Organization Reading
12) Operations Management Reading
13) Giving effective investor presentations Reading
14) Presentations to angel investors and venture capitals Reading

Sources

Course Notes: Yok - None
References: Yok - None

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 25
Laboratory % 0
Application % 0
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes % 0
Homework Assignments 5 % 25
Presentation 1 % 20
Project % 0
Seminar % 0
Midterms % 0
Preliminary Jury % 0
Final 1 % 30
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 70
PERCENTAGE OF FINAL WORK % 30
Total % 100

ECTS / Workload Table

Activities Number of Activities Workload
Course Hours 14 41
Laboratory
Application
Special Course Internship (Work Placement)
Field Work
Study Hours Out of Class 14 56
Presentations / Seminar 1 2
Project
Homework Assignments 5 5
Quizzes
Preliminary Jury
Midterms 1 2
Paper Submission
Jury
Final 1 2
Total Workload 108

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Being able to identify problems and ask right questions
2) Having problem solving skills and developing necessary analytical attitude
3) Comprehending theoretical arguments along with counter arguments in detail
4) Gaining awareness of lifelong learning and being qualified for pursuing graduate education
5) Applying theoretical concepts in project planning
6) Communicating efficiently by accepting differences and carrying out compatible teamwork
7) Increasing efficiency rate in business environment
8) Developing innovative and creative solutions in face of uncertainty
9) Researching to gather information for understanding current threats and opportunities in business
10) Being aware of the effects of globalization on society and business while deciding
11) Possessing digital competence and utilizing necessary technology
12) Communicating in at least one foreign language in academic and daily life
13) Possessing managing skills and competence
14) Deciding with the awareness of the legal and ethical consequences of business operations
15) Expressing opinions that are built through critical thinking process in business and academic environment