ENERGY AND ENVIRONMENT MANAGEMENT (TURKISH, NON-THESIS)
Master TR-NQF-HE: Level 7 QF-EHEA: Second Cycle EQF-LLL: Level 7

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
ISM5231 Strategic Management Spring 3 0 3 8
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: Tr
Type of course: Departmental Elective
Course Level:
Mode of Delivery: Face to face
Course Coordinator : Assoc. Prof. AHMET BEŞKESE
Course Lecturer(s): Assoc. Prof. AHMET BEŞKESE
Course Objectives: Over the years, the field of strategic management has had a major influence on corporate behavior. Terms such as cash cow, sustainable competitive advantage and core competence are frequently raised in day-to-day business conversations. In fact, the ability to apply strategic analysis to practical business problems has become a valuable skill in many occupations, including management consultancy, stock broking, merchant banking and corporate finance. The aim of this course is to give you the tools needed to analyze situations and think strategically.

Learning Outputs

The students who have succeeded in this course;
I. Define general concepts related to strategic management
II. Identify the stakeholders of a company
III. Evaluate the mission and vision statements of a company
IV. Define the key environmental factors having an impact on a company
V. Analyze the opportunities and threats posed by the environment for a given company
VI. Identify the value chain of any company
VII. Explain the strengths and weaknesses of a company
VIII. Define the business-level strategies
IX. Define the corporate-level strategies
X. Criticize the portfolio of an enterprise using BCG, McKinsey or Industry Evolution Matrices
XI. Relate the concepts and techniques learned in earlier courses in management, production, information systems, economy, accounting, marketing, etc.
XII. Analyze a strategic management case

Course Content

Fundamenal strategic management issues including strategy development process, evaluation of external and internal factors, SWOT analysis, strategy types, value management, actions planning, business planning.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction
2) Fundamentals of Strategic Management
3) Mission, Vision, Objectives and Stakeholders
4) Analysis of the External Environment - Opportunities and Threats
5) Analysis of the firm itself - Strengths, Weaknesses and Distinctive Competences
6) Analysis of the firm itself - Strengths, Weaknesses and Distinctive Competences
7) Measuring the Environmental Factors - Evaluation Matrices
8) Basic strategies and their components
9) Business-level strategies: Competitive strategies
10) Midterm
11) Corporate strategies
12) Evaluation and Management of Corporate-level strategies (Portfolio evaluation tools)
13) Organizational structures
14) Presentation of case study projects

Sources

Course Notes: Ülgen, H. ve Mirze, S. K. (2007). İşletmelerde Stratejik Yönetim, 4. bası, Arıkan Basım Yayım Dağıtım, İstanbul.
References: Eren, E., (2005). Stratejik Yönetim ve İşletme Politikası, 7. bası, Beta, İstanbul. Dinçer, Ö., (2007). Stratejik Yönetim ve İşletme Politikası, 8. bası, Alfa, İstanbul. Dess, G. G., Lumpkin, G. T., and Taylor, M. L. (2005). Strategic Management: Creating Competitive Advantage, 2nd Edtn., McGraw-Hill. Porter, M. E., (2003). Rekabet Stratejisi: Sektör ve Rakip Analizi Teknikleri, Sistem Yayınları, 2. baskı., Sistem Yayıncılık. Çomaklı, Ş. E., Ekici, K. M. ve Şahım, T. Z., (2007).Geleceği Planlamada Stratejik Yönetim, a-c Yayınevi, Ankara.

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 0 % 0
Laboratory 0 % 0
Application 0 % 0
Field Work 0 % 0
Special Course Internship (Work Placement) 0 % 0
Quizzes 0 % 0
Homework Assignments 0 % 0
Presentation 1 % 10
Project 1 % 20
Seminar 0 % 0
Midterms 1 % 25
Preliminary Jury 0 % 0
Final 1 % 45
Paper Submission 0 % 0
Jury 0 % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 35
PERCENTAGE OF FINAL WORK % 65
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 13 3 39
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 15 6 90
Presentations / Seminar 1 6 6
Project 1 49 49
Homework Assignments 0 0 0
Quizzes 0 0 0
Preliminary Jury 0 0 0
Midterms 1 3 3
Paper Submission 1 5 5
Jury 0 0 0
Final 1 3 3
Total Workload 195

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Integration and application of limited or missing information by using scientific methods and ability to combine information from different disciplines
2) Gaining the abilitiy to reach the knowledge by employing scientific research and literature survey
3) Building energy and environment-oriented engineering problems, producing solutions by employing innovative methods
4) Gaining ability to develop innovative and original ideas, designs and the solutions
5) Gaining knowledge and information on modern techniques and methods that are available in engineering applications and comprhensive knowledge on adaptation and applicability of these techniques
6) Ability to employ analytical, modeling, and experimental design, and implement research-based applications; ability to analyze and interpret complex conditions might occure during this process
7) Leadership in multi-disciplinary teams, offering solutions for complex cases and undertaking responsibility in such cases
8) Expressing professional skills and results of the studies verbally or written in national or international environments
9) Adequacy on consideration of social, scientific and ethical values on any professional work
10) Awareness about innovations on operations and application areas of the profession and ability to review and learn improvements when necessary
11) Understanding social and environmental extents of engineering applications and ability to harmony with the social environment