MARKETING (TURKISH)
Associate TR-NQF-HE: Level 5 QF-EHEA: Short Cycle EQF-LLL: Level 5

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
GEP1502 Great Discoveries and Inventions in the History of Science Fall 3 0 3 4
The course opens with the approval of the Department at the beginning of each semester

Basic information

Language of instruction: Tr
Type of course: GE-Elective
Course Level: Associate
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi DERYA TARBUCK
Course Objectives: The aim of this course is to survey the development of science and technology in a historical context.

Learning Outputs

The students who have succeeded in this course;
Explains the method regarding the production of scientific knowledge and history of science.
Exemplifies important scientific discoveries throughout history.
Executes historical method to identify the contribution of civilizations to science.
Attributes the ideas of historians regarding the Scientific Revolution.
Critiques the applicability of scientific discoveries to technology using historical method.
Explains the reasons why Industrial revolution came into being.

Course Content

This course will begin with earliest scientific ideas and technological developments and will proceed to medieval, early modern and modern era.

Weekly Detailed Course Contents

Week Subject Related Preparation
1) Introduction: Guiding Themes Coursebook
2) Tools and Toolmakers coursebook
3) Pharoes and Engineers coursebook
4) Greek Science coursebook
5) Alexandria and Science in the East coursebook
6) Science in China and India coursebook
7) Science in the New World coursebook
8) Science in the New World II coursebook
9) Copernicus and Galileo coursebook
10) Isaac Newton coursebook
11) Industrial Revolution coursebook
12) Legacy of the Revolution coursebook
13) New Aristotelians coursebook
14) The Bomb and the Genome coursebook

Sources

Course Notes: James E. McLellan ve Harold Dorn, Science and technology in world history: an introduction (The Johns Hopkins University Press, 2006)
References: Seçme Okuma Parçaları

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Attendance 14 % 20
Laboratory % 0
Application % 0
Field Work % 0
Special Course Internship (Work Placement) % 0
Quizzes % 0
Homework Assignments % 0
Presentation % 0
Project % 0
Seminar % 0
Midterms 2 % 40
Preliminary Jury % 0
Final 1 % 40
Paper Submission % 0
Jury % 0
Bütünleme % 0
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Duration (Hours) Workload
Course Hours 14 3 42
Laboratory 0 0 0
Application 0 0 0
Special Course Internship (Work Placement) 0 0 0
Field Work 0 0 0
Study Hours Out of Class 0 0 0
Presentations / Seminar 0 0 0
Project 0 0 0
Homework Assignments 0 0 0
Quizzes 0 0 0
Preliminary Jury 0
Midterms 2 15 30
Paper Submission 0
Jury 0
Final 1 20 20
Total Workload 92

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) He/she applies theoretical marketing knowledge on business life.
2) He/she performs legal responsibilities of business, follows and applies legislation.
3) He/she can use information and communication tecnologies that necessary for their area, follows technological change and applies new technologies to business system.
4) He/she determines, analyses and solves problems that appear in marketing.
5) He/she adopts and implements new marketing approaches developed for the changing markets.
6) He/she follows and applies vocational current and economic developments in national and international area.
7) He/she has vocational ethical value that market needs in qualified staff, can use Turkish effectively in writing and speaking communication; have proficiency in foreign language knowledge to making international correspond.
8) He/She comments the current state by the technology and methods used in marketing management, advertising preparation and international market analysis.