Week |
Subject |
Related Preparation |
1) |
Introduction: review of History of Camera-Images I and issues of modernism and postmodernism in relation to camera-images
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2) |
Assignment I
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Working on the assignments. |
3) |
Post-war realities and fantasies in photographic work
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Weekly readings will be assigned. |
4) |
Post-war realities and fantasies in filmic work: Hollywood and counter-cinemas
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Weekly readings will be assigned. |
5) |
The emergence of video
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Weekly readings will be assigned. |
6) |
Assignment II |
Working on the assignments.
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7) |
Midterm; screening and discussion of filmic and video work in relation to uses of notion of postmodernism/the postmodern.
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Weekly readings will be assigned.
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8) |
Camera-images and varieties of the postmodern in photography, film and video
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Weekly readings will be assigned. |
9) |
Digitization in photography and photographic practices and genre
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Weekly readings will be assigned. |
10) |
Digitization in film and film and video practices and genres
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Weekly readings will be assigned.
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11) |
Globalization and transculture in camera-image practices
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Weekly readings will be assigned.
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12) |
Assignment III
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Working on the assignments. |
13) |
Current debates in photography, film and video
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Weekly readings will be assigned. |
14) |
Presentation and discussion of visual essay assignments and revision
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Working on the presentations. |
Course Notes / Textbooks: |
Mary Warner Marien, Photography: A Cultural History, 2nd edition, Laurence King, London, 2006; Ian Jeffrey, Revisions: An Alternative History of Photography, National Museum of Photography, Film and Television, Bradford, England, 1999; Geoffrey Batchen, Burning with Desire: The Conception of Photography, The MIT Press, 1999.
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References: |
Heilbrunn Timeline of Art History (Metropolitan Museum, NY):
http://www.metmuseum.org/toah/hi/te_index.asp?s=all&t=all&d=photographs&x=21&y=15
Victoria and Albert Museum, Photography: http://www.vam.ac.uk/page/p/photography/
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Program Outcomes |
Level of Contribution |
1) |
1) To prepare the students to become communication professionals by focusing on strategic thinking, professional writing, ethical practice and innovative use of traditional and new media
2) To be able to have the ability to explain and identify problems associated with the relationships between events and facts in the areas of public relations, persuasive communication, communication management, corporate communications.
3) To be able to understand how an organizational culture works and how employees and leaders create messages as a communication tool.
4) To be able to critically discuss and interpret theories, concepts, methods, tools and ideas in the field of public relations. |
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2) |
1) To be able to create effective public relations plans using fundamental planning components that include situation analysis, public profile, objectives, strategies and tactics.
2) To be able to analyze primary and secondary research data in the fields of perception and reputation management and corporate communication practices.
3) To be able to develop creative and persuasive management skills in terms of reputation, employee relations, leadership and similar corporate practices.
4) To be able to explain and describe business marketing activities, economics, business law and global business practices. |
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3) |
1) To be able to search, write, and design articles, newsletters, and fliers, brochures, and announcements, in styles and formats appropraite various audiences, mediums and settings.
2) To be able to to use information, communication technologies and computer software with the required level of public relations, marketing communication, persuasive communication, communication management, corporate communications.
Learning Competence
1) To be able to recognize national and international, social and cultural dimensions of public relations.
Field Specific Competence
1) To be able to apply theoretical concepts related to mass communication, consumer behavior, psychology, persuasion,sociology, marketing, and other related fields to understand how public realtions works.
2) To be able to apply the underlying theories of communication and the necessities of work safety to different types of public relations processes and campaigns.
Competence to Work Independently and Take Responsibility
1) To be able to take responsibility in an individual capacity or as a team in generating solutions to given scenarios which can occur in public relations processes. |
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