| GASTRONOMY (TURKISH) | |||||
| Bachelor | TR-NQF-HE: Level 6 | QF-EHEA: First Cycle | EQF-LLL: Level 6 | ||
| Course Code | Course Name | Semester | Theoretical | Practical | Credit | ECTS |
| IB4632 | International Business | Spring | 3 | 0 | 3 | 7 |
| This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester. |
| Language of instruction: | English |
| Type of course: | Non-Departmental Elective |
| Course Level: | Bachelor’s Degree (First Cycle) |
| Mode of Delivery: | Face to face |
| Course Coordinator : | Dr. Öğr. Üyesi AYLA ESEN |
| Course Lecturer(s): |
Dr. Öğr. Üyesi AYLA ESEN |
| Recommended Optional Program Components: | None |
| Course Objectives: | The main objective of this course is to provide relevant theoretical and practical insights to management students so that the real world of global business is better understood. |
|
The students who have succeeded in this course; I. Explores these challenges with a discussion of the strategic motivations that drive firms to invest abroad. II. Discusses the environmental forces shaping the firms’ decisions of going abroad. III. Focuses on international business strategies to create value from international operations, including opportunities created from recent technological breakthroughs in areas such as bandwidth and digitization. IV. Examines the organizational challenges involved in implementing such strategies internationally. V. Discusses the strategies of multinational enterprises that are willing to access triad markets as well as emerging economies of Asia, Latin America and Africa. |
| 1st Week: Introduction. 2nd Week: Globalization 3rd Week: National Differences in Political Economy 4th Week: Differences in Culture 5th Week: Political Economy of International Trade 6th Week: Foreign Direct Investment 7th Week: Regional Economic Integration 8th Week: Midterm 9th Week: The Strategy of International Business 10th Week: Entering Foreign Markets 11th Week: Global Production, Outsourcing and Logistics 12th Week: Global Marketing and R&D 13th Week: Global Human Resource Management 14th Week: General review and wrap-up. |
| Week | Subject | Related Preparation |
| 1) | 1st Week: Introduction | |
| 2) | 2nd Week: Globalization | |
| 3) | 3rd Week: National Differences in Political Economy | |
| 4) | 4th Week: Differences in Culture | |
| 5) | 5th Week: Political Economy of International Trade | |
| 6) | 6th Week: Foreign Direct Investment | |
| 7) | 7th Week: Regional Economic Integration | |
| 8) | 8th Week: Review | |
| 9) | 9th Week: The Strategy of International Business | |
| 10) | 10th Week: Entering Foreign Markets | |
| 11) | 11th Week: Global Production, Outsourcing and Logistics | |
| 12) | 12th Week: Global Marketing and R&D | |
| 13) | 13th Week: Global Human Resource Management | |
| 14) | 14th Week: General review and wrap-up. |
| Course Notes / Textbooks: | Global Business Today (2011) Charles W. L. Hill, 8th ed., McGraw-Hill. |
| References: | Multinational Enterprises and the Global Economy (2008) John H. Dunning and Sarianna M. Lundan, 2nd. Edition, Edward Elgar, Cheltanham. International Business (2004) Griffin and Pustay, Prentice Hall, International Edition. International Management (2000) Paul W. Beamish, Allen J. Morrison, Philiph M. Rosenzweig and Andrew C. Inkpen, Mc-Graw Hill. Transnational Management (1995) Christopher A. Bartlett and Sumantra Ghoshal, 2nd edition, Mc-Graw Hill. Managing Across Borders: The Transnational Solution (1998) Christopher A. Bartlett and Sumantra Ghoshal, 2nd edition, Harvard Business School Press. |
| Semester Requirements | Number of Activities | Level of Contribution |
| Quizzes | 3 | % 15 |
| Midterms | 1 | % 35 |
| Final | 1 | % 50 |
| Total | % 100 | |
| PERCENTAGE OF SEMESTER WORK | % 50 | |
| PERCENTAGE OF FINAL WORK | % 50 | |
| Total | % 100 | |
| Activities | Number of Activities | Workload |
| Course Hours | 14 | 40 |
| Study Hours Out of Class | 15 | 120 |
| Quizzes | 3 | 3 |
| Midterms | 1 | 2 |
| Final | 1 | 2 |
| Total Workload | 167 | |
| No Effect | 1 Lowest | 2 Low | 3 Average | 4 High | 5 Highest |
| Program Outcomes | Level of Contribution | |
| 1) | - Possess advanced level theoretical and practical knowledge supported by textbooks with updated information, practice equipments and other resources. | |
| 2) | Use of advanced theoretical and practical knowledge within the field. -Interpret and evaluate data, define and analyze problems, develop solutions based on research and proofs by using acquired advanced knowledge and skills within the field. | |
| 3) | Inform people and institutions, transfer ideas and solution proposals to problems in written and orally on issues in the field. - Share the ideas and solution proposals to problems on issues in the field with professionals and non-professionals by the support of qualitative and quantitative data. -Organize and implement project and activities for social environment with a sense of social responsibility. -Monitor the developments in the field and communicate with peers by using a foreign language at least at a level of European Language Portfolio B1 General Level. -Use informatics and communication technologies with at least a minimum level of European Computer Driving License Advanced Level software knowledge. | |
| 4) | Evaluate the knowledge and skills acquired at an advanced level in the field with a critical approach. -Determine learning needs and direct the learning. -Develop positive attitude towards lifelong learning. | |
| 5) | Act in accordance with social, scientific, cultural and ethic values on the stages of gathering, implementation and release of the results of data related to the field. - Possess sufficient consciousness about the issues of universality of social rights, social justice, quality, cultural values and also, environmental protection, worker's health and security. | |
| 6) | Conduct studies at an advanced level in the field independently. - Take responsibility both as a team member and individually in order to solve unexpected complex problems faced within the implementations in the field. - Planning and managing activities towards the development of subordinates in the framework of a project |