IB2522 Import and Export ManagementBahçeşehir UniversityDegree Programs ELECTRICAL AND ELECTRONICS ENGINEERINGGeneral Information For StudentsDiploma SupplementErasmus Policy StatementNational QualificationsBologna Commission
ELECTRICAL AND ELECTRONICS ENGINEERING
Bachelor TR-NQF-HE: Level 6 QF-EHEA: First Cycle EQF-LLL: Level 6

Course Introduction and Application Information

Course Code Course Name Semester Theoretical Practical Credit ECTS
IB2522 Import and Export Management Spring 3 0 3 10
This catalog is for information purposes. Course status is determined by the relevant department at the beginning of semester.

Basic information

Language of instruction: English
Type of course: Non-Departmental Elective
Course Level: Bachelor’s Degree (First Cycle)
Mode of Delivery: Face to face
Course Coordinator : Dr. Öğr. Üyesi AYLA ESEN
Recommended Optional Program Components: None
Course Objectives: The course is designed to prepare students for the ever-changing environment of international trade. Topics include company policies towards exports, investigating and choosing export markets, international trade terminology, import-export risks, pricing and payment methods, export-import organization, logistics and financing. Topics are covered in class and within a company environment assigned by the department.

Learning Outcomes

The students who have succeeded in this course;
I. Defines the characteristics of doing business in a cross-cultural environment.
II. Develops managerial and policy-making aspects associated with trading internationally. Formulate procedures for international trade and ultimately manage this function on behalf of a company.
III. Helps understand and develop professional working skills in investigating and choosing export markets.
IV. Develops professional working skills in export - import organization.
V. Develops practices in foreign trade pricing.
VI. Helps understand the procedures related to payment methods and financing.
VII. Helps understand the nature of foreign trade logistics.
VIII. Develops familiarity with the details of export-import documentation and steps
IX. Makes knowledgeable of the basics of containerization and leasing practices.
X. Develops the basic skills for successful negotiations in importing and exporting.

Course Content

1st Week: Introduction/Changing environment of international trade / The growing importance of international marketing / Reasons for the rapid growth in international business / The nature and practice of international marketing / Internationalization and the global marketer
2nd Week: International marketing management / Company policies towards exports export marketing planning and strategy / The impact of technology / Entrepreneurial approaches to international marketing
3rd Week: Investigating and Choosing Export Markets/Culture and the socio-cultural environment / Managing cultural differences Economic forces / Political-legal environment / Competition / Export Market Selection: Definitions and Strategies / Export Market definition and segmentation, expansion-selection process, procedure and strategy.
4th Week: Export - Import Organization
Entry as Strategy. Export Entry Modes, Direct export / Home-country-based department / Foreign sales branch / Storage or warehousing facilities / Foreign sales subsidiary / Traveling salespersons / Foreign-based distributors and agents/representatives
5th Week: Pricing/Pricing Decisions / Determinants of an export price / The price quotation / Comparison of terms / INCOTERMS / Selection of trade terms
6th Week: Payment Methods and Financing
Financing and Methods of Payment / Export financing methods / Terms of payment / Payment and Financing procedures /
Letter of Credit and other main Methods of Foreign Trade Payment
7th Week: Logistics Handling Export Orders and Supply Chain Management / Physical distribution / Logistics and the systems concept / Characteristics of Shipping Industry / Structure of international physical distribution / Modes of transportation
8th Week: Midterm
9th Week: Export-Import Documentation and Steps/The Export-Import Procedures and Documents / Reasoning, Timing, Preparation, Submission and Importance of Documentation in Foreign Trade
10th Week: Containerization and Leasing Practices / Introduction to (and Features of) containerization / Major container trades / Container types and bases / Container Intermodal Transport Practice / Container Marks / Selection and Examination of Containers
11th Week: Successful Negotiations for Importing and Exporting / What makes Global Negotiations Different? Cross cultural Negotiations / Cultural influences and cross-cultural negotiation behaviors / Cultural Responsive Negotiation Strategies / Negotiation styles and differences in decision making / Do's and don'ts in cross-cultural negotiations

Weekly Detailed Course Contents

Week Subject Related Preparation
1) 1st Week: Introduction/Changing environment of international trade / The growing importance of international marketing / Reasons for the rapid growth in international business / The nature and practice of international marketing / Internationalization and the global marketer
2) 2nd Week: International marketing management / Company policies towards exports export marketing planning and strategy / The impact of technology / Entrepreneurial approaches to international marketing
3) 3rd Week: Investigating and Choosing Export Markets/Culture and the socio-cultural environment / Managing cultural differences Economic forces / Political-legal environment / Competition / Export Market Selection: Definitions and Strategies / Export Market definition and segmentation, expansion-selection process, procedure and strategy.
4) 4th Week: Export - Import Organization Entry as Strategy. Export Entry Modes, Direct export / Home-country-based department / Foreign sales branch / Storage or warehousing facilities / Foreign sales subsidiary / Traveling salespersons / Foreign-based distributors and agents/representatives
5) 5th Week: Pricing/Pricing Decisions / Determinants of an export price / The price quotation / Comparison of terms / INCOTERMS / Selection of trade terms
6) 6th Week: Payment Methods and Financing Financing and Methods of Payment / Export financing methods / Terms of payment / Payment and Financing procedures / Letter of Credit and other main Methods of Foreign Trade Payment
7) 7th Week: Logistics Handling Export Orders and Supply Chain Management / Physical distribution / Logistics and the systems concept / Characteristics of Shipping Industry / Structure of international physical distribution / Modes of transportation
8) 8th Week: Review
9) 9th Week: Export-Import Documentation and Steps/The Export-Import Procedures and Documents / Reasoning, Timing, Preparation, Submission and Importance of Documentation in Foreign Trade
10) 10th Week: Containerization and Leasing Practices / Introduction to (and Features of) containerization / Major container trades / Container types and bases / Container Intermodal Transport Practice / Container Marks / Selection and Examination of Containers
11) 11th Week: Successful Negotiations for Importing and Exporting / What makes Global Negotiations Different? Cross cultural Negotiations / Cultural influences and cross-cultural negotiation behaviors / Cultural Responsive Negotiation Strategies / Negotiation styles and differences in decision making / Do's and don'ts in cross-cultural negotiations

Sources

Course Notes / Textbooks: International Marketing and Export Management, 6th Ed. Gerald Albaum & Edwin Duerr Prentice Hall, 2008
References: none

Evaluation System

Semester Requirements Number of Activities Level of Contribution
Quizzes 3 % 30
Midterms 1 % 30
Final 1 % 40
Total % 100
PERCENTAGE OF SEMESTER WORK % 60
PERCENTAGE OF FINAL WORK % 40
Total % 100

ECTS / Workload Table

Activities Number of Activities Workload
Course Hours 15 43
Study Hours Out of Class 13 39
Final 16 61
Total Workload 143

Contribution of Learning Outcomes to Programme Outcomes

No Effect 1 Lowest 2 Low 3 Average 4 High 5 Highest
           
Program Outcomes Level of Contribution
1) Adequate knowledge in mathematics, science and electric-electronic engineering subjects; ability to use theoretical and applied information in these areas to model and solve engineering problems.
2) Ability to identify, formulate, and solve complex engineering problems; ability to select and apply proper analysis and modeling methods for this purpose.
3) Ability to design a complex system, process, device or product under realistic constraints and conditions, in such a way as to meet the desired result; ability to apply modern design methods for this purpose. (Realistic constraints and conditions may include factors such as economic and environmental issues, sustainability, manufacturability, ethics, health, safety issues, and social and political issues, according to the nature of the design.)
4) Ability to devise, select, and use modern techniques and tools needed for electrical-electronic engineering practice; ability to employ information technologies effectively.
5) Ability to design and conduct experiments, gather data, analyze and interpret results for investigating engineering problems.
6) Ability to work efficiently in intra-disciplinary and multi-disciplinary teams; ability to work individually.
7) Ability to communicate effectively in English and Turkish (if he/she is a Turkish citizen), both orally and in writing.
8) Recognition of the need for lifelong learning; ability to access information, to follow developments in science and technology, and to continue to educate him/herself.
9) Awareness of professional and ethical responsibility.
10) Information about business life practices such as project management, risk management, and change management; awareness of entrepreneurship, innovation, and sustainable development.
11) Knowledge about contemporary issues and the global and societal effects of engineering practices on health, environment, and safety; awareness of the legal consequences of engineering solutions.